Company Description Laneway is a next-generation business management consulting company focused on driving growth for founders, startups, and enterprises through consulting, technology, and media services. The team helps clients turn bold ideas into scalable businesses by combining deep business insights, creative thinking, and technology-led execution. Core services include strategic and growth consulting, building MVP systems and digital products, and developing AI solutions that support innovation and transformation.

Laneway also offers social media and digital marketing services to strengthen brand visibility and influence. Founded and led by a new generation of leaders, the company aims to be a long-term growth partner and venture platform, creating lasting value for clients and stakeholders.

Role Description As a Social Media Manager Intern at Laneway, you will support the planning and execution of social media campaigns across platforms such as LinkedIn, Instagram, Twitter, and others. You will assist in creating, writing, and scheduling posts, optimizing content for engagement, and monitoring performance metrics to help refine strategy. Day-to-day responsibilities include researching industry trends, contributing ideas for content calendars, coordinating with the consulting and technology teams to highlight key initiatives,



and responding to audience interactions where needed.

You will help with basic social media optimization tasks, such as hashtag research, profile updates, and analyzing competitor activity. This is an internship role based in Bengaluru with a hybrid work arrangement, combining on-site collaboration with some work-from-home flexibility.

Qualifications

Candidates should possess skills in Social Media Marketing and Social Media Optimization (SMO) to plan and improve campaign performance across platforms.

Candidates should possess solid Communication and Writing skills to craft clear, engaging, and brand-aligned content.

Candidates should possess skills in Content Strategy to support the development of content calendars and platform-specific messaging.

Basic understanding of digital marketing concepts, analytics tools, and trending social media formats (reels, stories, carousels) is beneficial.

Currently pursuing or recently completed a degree in Marketing, Communications, Business, Media, or a related field is preferred.

Ability to work in a hybrid setup from Bengaluru, manage time effectively, and collaborate with cross-functional teams.

Curiosity about startups and technology-driven businesses, with a proactive attitude toward learning and experimentation.

📌 Social Media Manager Intern (Bengaluru)
🏢 Laneway
📍 Bengaluru