Company Description IKW Designs is a fast-fashion clothing brand offering trendy and comfortable coord sets, kurtis, tunics, pants, palazzos, pyjamas, shorts, and more. The company focuses on helping customers feel confident and stylish through high-quality, fashion-forward designs. IKW Designs is committed to sustainability, diversity, and inclusivity, and integrates these values into its collections and business practices.

Applicants will join a brand that aims to positively influence the fashion industry while staying closely aligned with customer preferences and comfort.

Role Description The Social Media Manager role at IKW Designs is a contract, remote position. This role involves planning, creating, and publishing content across social media platforms to showcase products, campaigns, and brand stories.

The Social Media

Manager will manage daily posting schedules, engage with the online community, respond to comments and messages, and monitor brand mentions. The role includes optimizing profiles and posts for reach and engagement, coordinating with design and marketing teams, tracking performance metrics,



and adjusting strategies based on insights to grow brand awareness and drive traffic to online sales channels.

Qualifications

Candidates should possess skills in Social Media Marketing and Social Media Optimization (SMO) to plan and execute campaigns that increase reach, engagement, and conversions.

Candidates should possess strong Communication and Writing skills to craft explicit, engaging posts, captions, and responses aligned with brand voice.

Candidates should possess Content Strategy skills to develop calendars, align content with brand initiatives, and tailor messaging to different platforms and audiences.

Experience managing social media for fashion, retail, or consumer brands is beneficial, along with familiarity with major platforms (Instagram, Facebook, Pinterest, etc.).

Ability to analyze social media metrics, use scheduling and analytics tools, and adjust tactics based on performance data is preferred.

Strong organizational skills, attention to detail, and the ability to work independently in a remote, contract setting are important.

A background in marketing, communications, digital media, or a related field is an advantage.

📌 Social Media Manager (Ahmedabad)
🏢 IKW Designs
📍 Ahmedabad