06 Aug
|
Mazaaj Trading
|
Kolkata
06 Aug
Mazaaj Trading
Kolkata
About The Job
We are seeking a high-energy, data-driven SEO and Digital Growth Specialist to join our marketing team to drive our Dubai based websites. This isn't your standard SEO role; we need a digital strategist who understands the nuances of an E-commerce Platform. The ideal candidate has 3+ years of experience, with significant experience deeply embedded in an E-commerce company.
You will be responsible for scaling our organic presence in Dubai, through a blend of technical SEO, content strategies, and community-led growth.
Key Responsibilities
Execute on-page SEO initiatives, including meta optimization, internal linking, and content optimization.
Conduct technical SEO audits to improve crawlability, indexation, site performance, and Core Web Vitals to ensure a peak-performing website.
Implement schema markup and structured data.
Drive brand authority and referral traffic through strategic engagement on Reddit and Quora, positioning our products as segment leaders in core communities.
Perform keyword research and content gap analysis to identify growth opportunities.
Monitor website performance using GA4, Google Search Console, SEMrush/Ahrefs, and provide actionable insights.
Collaborate with Content, Product, and Backend teams to implement SEO best practices.
Engage with content team to optimise blog posts,
social content and other SEO practices.
Track SEO performance, competitor strategies, and industry trends.
Optimize for AI Search: Execute Generative Engine Optimization (GEO) strategies to maximize brand visibility and retrieval rates within popular LLM responses such as ChatGPT, Claude, Gemini, Co-Pilot, Grok, Cloud AI, DeepSeek, Perplexity, MetaAi, MistralAi etc. Requirements:
3+ years of hands-on SEO experience.
Strong expertise in Technical SEO, On-Page SEO, Content Optimization, Keyword Research, and Schema Markup.
Hands-on experience with Google Analytics (GA4), Google Search Console, SEMrush or Ahrefs, and Screaming Frog.
Deep understanding of Schema.org vocabulary, nested JSON-LD implementation, and Shopify Liquid architecture.
Must have Shopify and Wordpress experience.
Track record of managing off-page brand footprint signals across high-authority digital PR networks and semantic databases.
Good understanding of HTML/CSS, Core Web Vitals, and page speed optimization.
Robust analytical, problem-solving, and stakeholder management skills.
Proven experience optimizing brand entities for RAG (Retrieval-Augmented Generation) systems and LLM search behaviors.
Candidates with experience working for E-commerce platforms in Dubai, would be preferred.
📌 SEO and Digital Growth Specialist (Kolkata)
🏢 Mazaaj Trading
📍 Kolkata