Company Description LOTS Wholesale Solutions, operated by CP Wholesale India Private Limited, is a cash-and-carry wholesale brand established in India in 2017. As a subsidiary of Makro ROH Company Limited under CP Axtra Public Company Limited, the company benefits from the expertise of Thailand’s leading modern grocery operator and wholesaler. LOTS Wholesale Solutions serves diverse business customers, including retailers, hotels, restaurants, catering services, government agencies, hospitals, and educational institutions, with a wide range of food and non-food products.

Backed by the Makro and CP Group legacy of customer-centric growth, end-to-end control from sourcing to retail, and adherence to international standards, the company focuses on delivering competitive wholesale prices, convenience, choice, quality, and hygiene. This strong international foundation offers team members exposure to best practices and opportunities in modern trade and wholesale operations.

Role Description The Senior Sales Officer is a full-time, on-site role based in Sadar. This role is responsible for driving sales growth by acquiring new business customers, nurturing existing accounts, and promoting LOTS Wholesale Solutions’ product portfolio to retailers, hospitality businesses, institutions, and other professional buyers. Daily tasks include visiting and engaging with customers, understanding their purchasing requirements, presenting suitable product and pricing options, and ensuring a high level of customer satisfaction.

The Senior Sales





Officer collaborates with store operations and merchandising teams to coordinate promotions, optimize product visibility, and support effective order fulfillment. The role also involves monitoring sales performance, preparing periodic reports, tracking market trends and competitor activities, and contributing to sales strategies that align with the company’s customer-centric approach.

Qualifications

Proven experience in B2B sales, wholesale, or contemporary trade, preferably in FMCG, grocery, or retail environments.

Strong customer relationship management skills, with the ability to engage diverse business customers such as retailers, hotels, restaurants, and institutions.

Ability to identify customer needs, recommend appropriate product assortments, and negotiate pricing and terms effectively.

Solid understanding of sales processes, target achievement, and basic sales reporting and forecasting.

Effective communication and interpersonal skills, with the capacity to build trust and long-term partnerships.

Good organizational and time-management skills to handle field visits, follow-ups, and documentation efficiently.

Comfort with using basic digital tools and CRM or sales tracking systems to manage customer data and sales activities.

Relevant educational background in Business, Commerce, Marketing, or a related field; a bachelor’s degree is preferred.

Prior experience working in or around Sadar or similar markets and familiarity with local business ecosystems is an advantage.

Ability to work on

📌 Senior Sales Officer (Karamba)
🏢 Lots Wholesale Solutions
📍 Karamba