Role Overview:

The Marketing Executive is responsible for planning, coordinating, and executing marketing initiatives to enhance brand awareness, drive sales, and support business growth. The role involves working closely with sales, vendors, and internal stakeholders to ensure timely and effective implementation of marketing campaigns.

ROLES & RESPONSIBILITIES:

- Conduct market visits across Karnataka , AP & Telangana
- Perform external sensory evaluations across different regions to gather consumer insights.
- Organize internal sensory testing amongst employees comparing our products with major competitor brands.
- Consumer Immersion studies
- Coordinate with the Purchase, Finance and Audit departments to ensure all marketing activities comply with internal procedures.
- Coordinate the development and production of marketing materials such as POSM, brochures, packaging, and merchandising assets.
- Plan and execute on-ground activities such as sampling, activations, and promotional events as and when required.




- Provide weekly reports on all assigned activities, insights, and progress.
- Consistently exhibit a go-getter attitude with a hands-on approach to tasks.
- Assist in planning and implementing product launches, promotional campaigns, and brand activations.
- Monitor campaign performance and prepare post-campaign analysis reports.
- Conduct market research and competitor analysis.
- Track market trends and consumer insights to identify growth opportunities.
- Coordinate with the sales team to ensure effective execution of trade marketing activities.
- Manage marketing budgets, purchase orders, invoices, and vendor payments.
- Maintain relationships with external agencies and suppliers.
- Prepare presentations, MIS reports, and monthly marketing dashboards.
- Support event management, exhibitions, dealer meets, and sponsorship activities.

📌 Senior Marketing Executive (Bengaluru)
🏢 Elite Foods
📍 Bengaluru