06 Aug
|
Store Vdya
|
Mumbai
Hi, we are VDYA DIGITAL, looking for a Newsletter & Email Marketing Lead to make newsletters and email our single strongest growth channel — first for our own Digital Marketing Agency, then as a repeatable system we roll out for our clients.
This is a ground-floor build. You won't be inheriting a channel and maintaining it; you'll create it from zero — the strategy, the content IP, the audience, and the conversion engine. If you've personally grown a newsletter and love the mix of sharp writing and hard growth numbers, this is for you.
About Us
We're a 2 Year old niche digital marketing agency focused essentially on two categories, as we go from 0 to 1:
- Skin & Hair (Medical): We partner with dermatologists, aesthetic clinics, estheticians, and plastic surgeons. And later we will diversify into Skin & Beauty Category. | V3DA
- Pet Care: D2C brands plus Marketplace and Quick-commerce growth across Amazon, Amazon Global, Blinkit, Zepto, and Swiggy Instamart and other essential platforms today. | STORE VDYA
We go deep, not wide — and we're building in-house expertise to match.
What You'll Do
- Build our agency's newsletter and content IP from scratch on Substack and Beehiiv and other relevant platforms such as Linkedin Newsletter & grow it into a genuine, engaged audience.
If you follow/Research Big Desk Energy | Mail | Big Desk Energy, Growth Newsletter | The Frontier by Demand Curve , you know how valuable a Newsletter IP is.
- Own end-to-end email strategy: list building, segmentation, automation, lifecycle flows, and conversion — turning subscribers into leads and customers, not just sending campaigns. / Yes, we are an AI agentic first company, so you can suggest setting up using Agents
- Write and produce newsletters people actually want to open — strong hooks, sharp content, and a distinct voice.
- Drive demand and subscriber growth through both organic and paid channels.
- Take the same playbook to our skin/hair and pet clients , running newsletter and email programs that generate real leads and revenue for them.
What We're Looking For
- Proven experience personally building and growing a newsletter audience, ideally on Substack and/or Beehiiv — with numbers you can show.
- Deep command of email conversion: deliverability, open- and click-rate optimization, funnels, and lifecycle automation.
-Experience with LinkedIn Content and growth
- A genuinely strong writer who creates content, not just schedules it.
- A growth mindset — you care about engaged subscribers and conversions over vanity metrics.
- The range to move between very different audiences (medical/aesthetics and pet) and adapt tone to each.
Nice to Have
- Experience with healthcare, aesthetics, pet, D2C, or marketplace/quick-commerce brands.
- Comfort with analytics and basic paid acquisition.
What You'll Get
- Full ownership of a channel and a core agency asset, built from the ground up.
- The chance to create a system once and scale it across a growing client base.
- Real, visible impact — your work directly drives our growth and our clients'.
-Lucrative Incentives
Location: Remote
Employment Type: Full time / Contract
Compensation: Entry Level (Sorry we are bootstrapping - Although we have great incentives)
- How to Apply: Apply here on LinkedIn. Please include examples of newsletters you've built or grown. Also please share your phone or WhatsApp so we can reach out to you immediately if we like your Portfolio.
📌 Newsletter & Email Marketing Lead (Substack & Beehiiv) (Mumbai)
🏢 Store Vdya
📍 Mumbai