Role & responsibilities :

The Manager - Membership Cards Corporate is responsible for leading end-to-end membership processes, driving recruitment and retention, and delivering high-quality service across all member touchpoints. Working closely with the Membership Director, this role oversees data segmentation, member communications, digital platforms, and continuous process improvements to support overall organizational growth.

Key Responsibilities & Accountabilities

1. Member Onboarding & Application Management

Manage all aspects of the new member application process, ensuring every applicant receives prompt, seamless, and high-quality service.

Lead on customer service and direct membership interactions via phone and email to attract, support, and retain members.

Develop and manage a robust process for handling member inquiries, ensuring all provided information is accurate, well-researched, consistent, and up to date.

2. Operations, Workflow & Data Management

Regularly review membership workflows and internal processes, identifying bottlenecks and recommending actionable improvements.

Manage data segmentation and administrative operations to ensure targeted member engagement and high database integrity.

Conduct detailed analysis of membership profiles and track key trends in collaboration with the Membership Director.

Produce accurate management information, statistics, and reports for the Membership Director to present to the Senior Management Team, Membership Committee, and The Board.

3. Communications, Marketing & Digital Channels

Manage and update the main Union website and the dedicated Member-Only portal to keep content current, relevant, and engaging.

Support membership marketing campaigns by drafting copy and messaging for recruitment, engagement, and annual renewals.

Coordinate email marketing via Mailchimp, manage membership-related social media channels,



and regularly contribute content to the member newsletter.

Gather high-quality best practice case studies from across the membership network to highlight in marketing and communication channels.

Ensure all membership communications are accurate, timely, and strictly adhere to The Unions brand guidelines.

4. Quality Assurance & Member Experience

Monitor and evaluate member feedback, comments, and suggestions to drive continuous improvement and service growth.

Continually review, evaluate, and update member services and advantages to maximize value for the community.

Key Skills & Qualifications

Experience: Proven experience in membership management, customer service, or operations within a union, association, or membership-based organization.

Technical Skills: Experience with CRM databases, data segmentation, email platforms (e.g., Mailchimp), and Content Management Systems (CMS) for website updates.

Communication: Exceptional written and verbal communication skills with experience drafting marketing copy and maintaining brand standards.

Analytical Thinking: Strong analytical skills with the ability to interpret membership data, spot trends, and generate executive reports.

Process Improvement: Demonstrated ability to evaluate workflows and implement efficient administrative systems.

Preferred candidate profile

4 to 8 years of experience in Membership Operations, Customer Success, Customer Service, CRM, or Operations Management within a membership-based organization, association, union, chamber of commerce, non-profit, or service industry.

Proven experience managing the complete membership lifecycle, including member onboarding, engagement, renewals, retention, and customer support.

Hands-on experience with CRM systems, database management, data segmentation, and MIS reporting.

Proficient in Microsoft Excel, Microsoft Office, Content Management Systems (CMS), and email marketing platforms such as Mailchimp.

📌 Membership Operations Manager (B ) (Raipur)
🏢 Capital Agency Ranchi
📍 Raipur