- Build and execute regional Modern Trade sales strategies to hit revenue/growth targets
- Drive current product launches and promotions in line with brand goals
Channel Management
- Manage key accounts (supermarkets, hypermarkets, national chains)
- Negotiate trading terms, shelf space, and visibility deals
- Ensure trade marketing and planograms are executed on time
Team Leadership
- Lead and mentor Key Account Managers and merchandisers
- Set KPIs and ensure consistent team performance
Budget & ROI
- Manage trade investment budgets for optimal ROI
- Control spend on promotions, activations, and merchandising
Market Intelligence
- Track competitors, market trends, and consumer behavior
- Report performance and insights to senior leadership
Cross-functional Collaboration
- Partner with supply chain, finance, and marketing for smooth execution
- Align with IT and commercial teams on systems/processes
📌 Channel Sales Manager- Modern Trade (Tiruchirappalli)
🏢 Saaki Argus And Averil Consulting
📍 Tiruchirappalli
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