About the Role

This is a Growth Associate role responsible for planning and executing marketing campaigns, growth experiments, and go-to-market activities across Xoxoday product suite The role covers the end-to-end execution of growth initiatives — from campaign planning and content production to experimentation, data analysis, and performance tracking. You'll work closely with CSM, Product, Growth, and client teams to build campaign materials, uncover product-led growth opportunities, and design experiments that directly impact revenue.

This is a hands-on execution role requiring strong ownership, creativity, and operational rigor, with heavy use of AI tools and automation to scale output in a fast-paced, multi-product, multi-market environment.

Key Responsibilities 1.

Campaign

Planning & Execution

Create, plan, and execute marketing campaigns and growth hacks for Xoxoday products across global markets and multiple platforms.

Coordinate end-to-end campaign launches, content production, and performance tracking.

Run multiple campaigns simultaneously while keeping quality and brand consistency high. 2.

Growth

Experimentation & GTM

Design experiments that directly impact revenue and plan go-to-market activities end to end.

Uncover product-led growth (PLG) opportunities by understanding customer needs, behaviors, and actions.

Test, measure, and iterate on growth levers across the funnel.

- AI-Led Content & Designs

Leverage AI tools and platforms — ChatGPT, Claude, Figma, Power BI, PostHog, and email tools — to scale content workflows, data analysis,



and campaign automation.

Build automation workflows that increase execution speed and output per person.

Produce engaging, on-brand content across formats and products.

- Stakeholder & Client Collaboration

Represent marketing in client meetings and align with internal teams on objectives and requirements.

Partner with CSM, Product, and clients to shape presentation decks, campaign materials, case studies, and other collateral.

Coordinate cross-functionally to ensure smooth, on-time delivery.

- Data, Insights & Reporting

Analyze campaign and product data to surface insights that drive business decisions and client strategies.

Track campaign performance, ROI, and success metrics; maintain a regular reporting cadence.

Identify opportunities to improve outcomes and act on them.

Required Skills & Competencies

Hands-on fluency with AI tools and platforms (ChatGPT, Claude, Figma, Power BI, PostHog, email tools) for content, data analysis, and automation.

Solid sense of ownership; a natural custodian for content, marketing, and cross-team collaboration.

Ability to drive multiple projects at once without letting quality slip.

Creativity paired with exquisite taste in design and copy,



and an iterative mindset that embraces feedback.

Solid time management, communication, and coordination skills. Experience

Roughly 1–3 years of experience in marketing, growth, content, or related areas.

Prior experience with SaaS, marketplace, or B2B products preferred.

Strong written and verbal communication skills.

What Success Looks

Like

Consistent, high-quality execution of campaigns and growth experiments across products and markets.

Measurable revenue impact from experiments and GTM activities.

Faster, scaled content and campaign output through effective use of AI and automation.

Strong collaboration with CSM, Product, and clients on winning materials.

Data-driven insights that meaningfully shape business and client decisions.

Why This Role

Matters

Growth across Xoxoday's product suite and global markets is a direct commercial lever. This role shapes how we plan, test, and scale campaigns and GTM motions — and the person in it will have real influence over the direction and outcomes of that work.

Why Join

Us

Work at the intersection of growth, content, and GTM across high-growth products.

High ownership from day one — you'll run your own campaigns and experiments

Collaborate with teams across Product, Sales, CSM, and Marketing in a fast-moving org.

Exposure to a business operating across global markets including India, Africa, the Middle East, and Europe.

Opportunity to build growth and content infrastructure as the function scale

📌 Growth Associate - Category (Bengaluru)
🏢 Xoxoday
📍 Bengaluru