Responsibilities

Lead Generation

- Conduct targeted outbound prospecting to generate new leads in Domestic markets.

Meeting Setup

- Proactively schedule and coordinate meetings with key decision-makers in target regions.
- Collaborate with Solutions Consultants to align meeting objectives with client needs.

Discovery Calls

- Conduct effective discovery calls to understand prospects pain points, challenges, and business objectives.
- Articulate our value proposition clearly and tailor discussions to each prospects specific needs.

Pipeline Creation

- Work collaboratively with the sales team to build and maintain a robust pipeline of qualified opportunities.
- Ensure accurate and timely documentation of lead interactions in the CRM system.

Skills Qualifications

- Previous experience in a Sales Development Representative role or similar.
- Excellent communication and interpersonal skills.
- Proven ability to conduct successful discovery calls and schedule meetings.
- Results-oriented mindset with a focus on exceeding targets.
- 13 years experience.

Role Overview

Were looking for a versatile B2B SaaS marketer who can manage the full marketing lifecycle across content, digital channels, and brand communication. This role requires someone who can think strategically while executing across multiple touchpoints content, social media, paid campaigns, website experience, and SEO collaboration.

The ideal candidate understands how B2B SaaS buyers think, communicates clearly through content, and can translate marketing goals into campaigns that drive awareness, engagement, and pipeline.

Key Responsibilities

Content Communication

- Write and manage high-quality content including blogs, website pages, product messaging, and campaign assets.
- Maintain a consistent brand voice across all marketing channels.
- Support sales and partner teams with marketing communication and collateral.





Digital Social Media

- Manage the companys social media presence across LinkedIn, X, and other relevant platforms.
- Plan and execute social content calendars aligned with product launches, campaigns, and thought leadership initiatives.
- Monitor engagement and optimize content performance.

Website Content Experience

- Oversee website content updates and landing page creation.
- Collaborate with designers and developers to improve page structure, messaging, and conversion performance.
- Ensure website content aligns with product positioning and SEO goals.

Paid Marketing

- Plan and manage paid campaigns across platforms such as Google Ads and LinkedIn Ads.
- Track campaign performance and optimize for lead generation and pipeline growth.

SEO Collaboration

- Work closely with the SEO team to plan keyword strategies, pillar content, and organic growth initiatives.
- Ensure blogs, landing pages, and website content support search visibility and traffic growth.

Team Project Management

- Manage and coordinate the marketing team across content, design, and campaign execution.
- Provide direction, feedback, and project oversight to ensure consistent output and quality.
- Align marketing initiatives with broader business and product goals.

Required Skills

- 34 years of marketing experience in a B2B SaaS environment.
- Robust writing and communication skills.
- Experience managing content, digital campaigns, and social media marketing.
- Understanding of SEO fundamentals and performance marketing.
- Ability to work cross-functionally with product, sales, and design teams.
- Strong organizational and team management capabilities.

Disclaimer : This job posting has been aggregated from external source. Role details, content, and availability are subject to change. Applicants are advised to confirm the latest information directly on the company website before applying.

📌 Lead Generation (Mumbai)
🏢 Konnect Insights
📍 Mumbai