Newly passed out 2026 batch proffered An Automobile Dealership Field Marketing Executive drives local brand awareness, manages off-site promotional events, builds corporate partnerships, and generates test-drive leads outside the showroom. They bridge the gap between the dealership and the local community by executing ground-level marketing campaigns and feeding prospects directly to the sales team
Key Responsibilities
- On-Ground Promotions: Plan and manage local events, activation stalls, mall displays, and roadshows to showcase recent vehicle models.
- Lead Generation: Collect walk-in contact data and set up test-drive appointments during outdoor field campaigns.
- Corporate & B2B Outreach: Visit local businesses, offices, and residential associations to pitch corporate car packages or fleet options.
- Collateral Placement: Place promotional displays, brochures, and merchandise at strategic local partner venues.
- Competitor Tracking: Monitor local competitor pricing, promotional schemes, and advertising activity within the assigned territory.
- Sales Collaboration: Share event feedback and hand over verified customer leads to the showroom sales team for closure.
- Reporting: Track field expenses, campaign footfall, and lead conversion rates in weekly reports
Pay: ₹15,000.00 - ₹25,000.00 per month
Benefits
- Health insurance
- Provident Fund
Work Location: In person
📌 Field Executive (Coimbatore)
🏢 Jaikrishnaa Auto Sales
📍 Coimbatore
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