06 Aug
|
Narayana Health
|
Bengaluru
06 Aug
Narayana Health
Bengaluru
Role Scope:
We are looking for a creative, AI-savvy marketing qualified who can bring our brand to life through compelling visual storytelling and engaging social media content. This role is ideal for someone who loves designing high-quality creatives, stays updated with the latest AI design tools, and enjoys building a strong social media presence for a brand.
Qualifications
- Bachelor's degree in Marketing, Digital Marketing, Communications, Multimedia, or a related field.
- Digital marketing certifications are an added advantage.
Experience
- 2 - 4 years of experience in digital marketing, preferably in healthcare, hospitality, wellness, or service industries.
- Hands-on experience in social media, paid campaigns, content marketing, and lead generation.
Key Deliverables:
- Design high-quality marketing creatives for social media, digital campaigns, websites, presentations, emailers, blogs, and other marketing collateral.
- Develop engaging static graphics, carousels, infographics, banners, GIFs, and short-form video assets.
- Ensure all creatives are aligned with the brand identity and visual guidelines.
- Collaborate with the marketing team to convert campaign ideas into compelling visual content.
- Maintain consistency in typography, color palettes, layouts, and overall brand aesthetics.
- Manage day-to-day social media activities across platforms such as LinkedIn, Instagram, X, Facebook, and YouTube.
- Plan and maintain a monthly content calendar in collaboration with the marketing team.
- Create engaging captions and coordinate the publishing of content.
- Monitor social media performance and recommend improvements based on analytics.
- Track industry trends, competitor activities, and emerging content formats.
Key Technical Skills
- Google Ads, Meta Ads, Google Analytics (GA4), SEO & SEM.
- Social media marketing and campaign management.
- Canva, Adobe Creative Suite, or Figma.
- AI tools such as ChatGPT, Adobe Firefly, Midjourney, or similar.
📌 Digital Marketing Specialist (Bengaluru)
🏢 Narayana Health
📍 Bengaluru