We are looking for a results-driven Digital Marketing Manager to lead and execute digital marketing initiatives that drive brand awareness, website traffic, customer engagement, and qualified lead generation for CogNerd and its clients.

The ideal candidate is analytical, creative, and performance-oriented, with hands-on experience across multiple digital marketing channels. This role requires close collaboration with product, content, design, and sales teams to develop data-driven marketing strategies while staying ahead of evolving AI search trends.

Key Responsibilities

Develop, execute, and optimize integrated digital marketing campaigns across multiple online channels.

Plan and manage social media strategies to increase brand awareness, engagement, and community growth.

Execute and optimize performance marketing campaigns across platforms such as Google Ads, Meta Ads, and LinkedIn Ads.

Generate and nurture qualified leads through effective digital marketing funnels and campaign optimization.

Monitor website performance using analytics tools and translate insights into actionable marketing strategies.

Track, analyze, and report campaign performance using key performance metrics and ROI analysis.

Collaborate with content, product, and sales teams to align marketing initiatives with business objectives.

Support SEO initiatives and contribute to AEO (Answer Engine Optimization) and GEO (Generative Engine Optimization) strategies.

Stay updated with emerging trends in AI-powered search, digital marketing, and marketing automation technologies.

Conduct competitor analysis and recommend innovative marketing approaches to improve online visibility and growth.

Manage marketing calendars, campaign timelines, and budgets to ensure timely execution.

Required Qualifications





Bachelor's degree in Marketing, Business Administration, Communications, or a related field.

3–6 years of experience in Digital Marketing, preferably in a SaaS, technology, or digital-first organization.

Robust understanding of digital marketing strategies and integrated campaign management.

Hands-on experience with social media marketing and community management.

Proven experience in lead generation, performance marketing, and conversion optimization.

Proficiency with web analytics tools such as Google Analytics (GA4), Google Search Console, and Looker Studio.

Working knowledge of SEO best practices; exposure to AEO, GEO, or AI-driven search optimization is an added advantage.

Experience with marketing tools such as Google Ads, Meta Ads Manager, LinkedIn Campaign Manager, HubSpot, Mailchimp, or similar platforms.

Excellent analytical, communication, and presentation skills.

Ability to manage multiple projects in a fast-paced environment while collaborating effectively with cross-functional teams.

Preferred Skills

Understanding of AI search platforms and emerging search behaviors.

Experience with marketing automation and CRM tools.

Knowledge of content marketing and conversion-focused copywriting.

Familiarity with keyword research, competitor analysis, and digital reporting dashboards.

Relevant certifications in Google Ads, Google Analytics, Meta Blueprint, HubSpot, or similar platforms are a plus.

Why Join CogNerd?

Work on pioneering products in the rapidly evolving AEO and GEO space.

Collaborate with a passionate and innovative team shaping the future of AI-driven digital marketing.

Opportunity to work with cutting-edge AI technologies and emerging search platforms.

Dynamic work environment with continuous learning and professional growth opportunities.

📌 Digital Marketing Manager (India)
🏢 CogNerd
📍 India