Digital Marketing Executive – MOVIDA Location: Faridabad, Haryana

Brand: MOVIDA

Category: Footwear About MOVIDA A new-age Indian footwear brand created in collaboration with Italian designers, MOVIDA combines global fashion trends with ergonomic comfort and high-quality craftsmanship — all designed for the modern Indian lifestyle. MOVIDA is committed to blending global design aesthetics with everyday comfort for the modern Indian consumer. We are growing fast and are now looking for a Digital Marketing Expert who can lead our 360° marketing strategy across all digital touchpoints.

Role Overview We are looking for a results-driven digital marketer who can build the entire digital ecosystem of MOVIDA from the ground up. This role requires strong expertise across content, performance, analytics, SEO, social media, e-commerce, and marketplace management. Key Responsibilities:

- Develop and execute 360-degree digital marketing strategies aligned with brand objectives.

Manage content creation for social media, website, email, and ad campaigns.

Plan and optimize performance marketing campaigns (Meta, Google, YouTube, etc.).

Grow and manage our social media presence across all platforms.

Handle SEO/SEM, keyword planning, and organic traffic growth.

Lead marketplace management (Amazon, Myntra, Ajio, Flipkart) including listings, pricing, promotions & analytics.





Design and implement brand campaigns, influencer collaborations, and community-building initiatives.

Work closely with creative, product, and sales teams to ensure cohesive brand communication.

Track and report on performance metrics with explicit improvement plans.

Required

Skills

Strong understanding of digital marketing tools, analytics, and trends. Should have work experience of at least 5-7 years.

Experience with fashion/e-commerce brands (preferred)

Hands-on knowledge of SEO, SEM, Meta Ads, Google Ads, Email Marketing, CRM tools

Ability to create or guide visual content (reels, graphics, product stories)

Strong analytical mindset with the ability to make data-backed decisions

Marketplace knowledge (Amazon/Myntra/Ajio) will be a added advantage.

Who Should Apply?

Someone who

Thinks creatively, executes independently

Understands brand building and have work experience working as digital marketer for at least 3-5 Years. Can handle end-to-end digital marketing responsibilities

Wants to be a part of an exciting brand launch journey How to Apply Send your resume + portfolio/links to: [email protected]

Subject Line: Application – Digital Marketing Expert (MOVIDA), pls indicate your current CTC as well in the email body stating your brief introduction.

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