Overview

We are seeking a hands-on Digital & Growth Marketing Specialist to execute and optimize multi-channel marketing programs that drive measurable revenue growth. This role owns day-to-day performance across paid media, email, SEO, social, and analytics, with a focus on continuous experimentation, optimization, and pipeline generation.

Responsibilities

- Manage and optimize paid campaigns across Google Ads, LinkedIn Ads, and Meta to drive qualified traffic and conversions

- Build and execute email marketing campaigns, nurture flows, segmentation, and lifecycle automation

- Implement SEO strategies including keyword research, on-page optimization, and technical improvements

- Manage and grow social media presence across LinkedIn, X, Instagram, TikTok, and YouTube

- Monitor, analyze,



and report on KPIs across all channels with actionable insights

- Run A/B tests across ads, landing pages, email, and content to improve conversion rates

Minimum Requirements:

- 3–6 years in digital or growth marketing roles

- Strong experience managing paid media campaigns (Google, LinkedIn, Meta)

- Proficiency in email marketing and lifecycle automation tools

- Solid SEO knowledge (on-page, technical, content optimization)

- Solid analytics skills (GA4, platform dashboards, Excel/Sheets)

- Experience managing multiple campaigns simultaneously

📌 Digital & Growth Marketing Specialist (India)
🏢 UNIS
📍 India