Description

We are looking for an experienced Product Marketing professional to manage and promote the Electrical Distribution product range, including MCBs, RCCBs, RCBOs, SPDs, Distribution Boards, EV Chargers, and LV/MV Switchgear. The role involves product lifecycle management, market analysis, pricing, technical support, and business growth.

Responsibilities

- Manage the assigned product portfolio throughout its lifecycle.
- Conduct market research, competitor analysis, and identify business opportunities.
- Develop and maintain pricing strategies while ensuring product profitability.
- Provide technical support and application guidance to Sales and Business Development teams.
- Conduct product training for internal teams and channel partners.
- Coordinate with Sales, R&D;, Manufacturing, and Supply Chain for smooth product management and new product development.
- Support the creation of product literature, presentations, and marketing materials.
- Track product performance and recommend improvement actions.





Qualifications

- Education: B.E./B.Tech in Electrical Engineering (MBA preferred).
- Experience: 6–8 years in Product Management/Product Marketing.
- Experience with Electrical Distribution products such as MCB, RCCB, RCBO, SPD, Distribution Boards, EV Chargers, and LV/MV Switchgear.

Functional Competencies

- Product portfolio management and product lifecycle understanding.
- Market mapping, competitor analysis, and business opportunity identification.
- Knowledge of pricing strategy, margin analysis, and profitability.
- Good understanding of power distribution concepts, electrical faults, application-based product selection, and relevant electrical standards.
- Understanding of B2B (Projects) and B2C (Retail) business models in the electrical industry.
- Solid cross-functional coordination and execution skills.

📌 Deputy Manager - Product Marketing (Noida)
🏢 Legrand
📍 Noida