Position: Creative Lead Content Operations & AI

Location: Gurgaon (Work from Office)

Experience: 710 Years

About the Role

We are looking for a highly strategic and AI-first Creative Lead to build scalable content systems, lead creative operations, and drive performance marketing through high-converting content. The ideal candidate should combine content strategy, consumer psychology, AI tools, and creative leadership to build repeatable content engines that deliver measurable business outcomes.

Key Responsibilities

- Lead end-to-end creative and content operations across multiple marketing channels.
- Build AI-powered content workflows using tools such as ChatGPT, Claude, Gemini, Midjourney, Runway, Veo, Kling, and other generative AI platforms.
- Develop high-converting scripts, landing pages, ad copies, VSLs, and marketing content for digital campaigns.
- Build scalable content production systems to improve speed, quality, and creative output.
- Collaborate with Performance Marketing, Design, Product, and Video teams to create conversion-focused creatives.
- Develop creative frameworks, hook libraries, messaging angles, and storytelling strategies based on customer psychology.
- Analyze campaign performance and continuously optimize creatives based on data and business insights.




- Create AI-driven automation workflows to improve creative production efficiency.
- Mentor writers, designers, and video editors while establishing creative processes and quality standards.
- Research market trends, competitor strategies, and emerging AI technologies to enhance content performance.
- Drive founder-led branding, social media content, and thought leadership initiatives.
- Ensure all content aligns with brand voice, business goals, and customer needs.

Desired Candidate Profile

- 7–10 years of experience in Creative Strategy, Content Marketing, Performance Marketing, or Content Operations.
- Solid experience in D2C, Healthcare, Wellness, Nutraceuticals, SaaS, eCommerce, or Consumer Brands.
- Hands-on experience with Generative AI tools and prompt engineering.
- Excellent copywriting, storytelling, and direct-response marketing skills.
- Strong understanding of consumer psychology and conversion-focused marketing.
- Experience managing creative teams and scaling content production.
- Ability to work in a fast-paced startup environment.

Interested candidates kindly share your CV and below details to [email protected]

1. Present CTC (Fixed + VP) -
2. Expected CTC -
3. No. of years experience -
4. Notice Period -
5. Offer-in hand -
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📌 Creative Strategy Lead (Gurugram)
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