Roles & Responsibilities

You will directly work with the founders.

Outbound sales is a critical to generating meetings with qualified prospects. You will lay the foundation for and execute upon our outbound sales strategy.

The primary objective is to generate leads and setup meetings with qualified prospects by optimising our outbound sales machinery - iterating on channels, messaging, ICP (ideal customer profile), tooling etc. Outbound prospecting

Find leads from databases (Apollo, ZoomInfo, Tracxn, Clay, Sales Navigator etc.)

Reach out to them (manual + automated) via different channels (email, LinkedIn, cold calling, etc.) to generate current sales opportunities

Identify the needs of prospects, and build long-term, trusting relationships with to qualify leads as sales opportunities

Iterate to maximise qualified meetings set up

Experiment with different databases

Experiment with messaging, level of personalisation, length of sequences etc.

Experiment with channels (email, LinkedIn, cold calls etc.)

Experiment with different types of collateral

Experiment with recipient being targeted - industry, persona, intent signals etc.

Loop in feedback from prospect responses to emails and cold calls to refine messaging further

Run custom campaigns e.g., writing to VCs for intros to their portfolio companies, writing to conference attendees,



scraping forums and job descriptions for relevant leads etc.

Owning the CRM: Create and update leads, set up pipelines, email templates, and automations. Fully utilise CRM capabilities to nurture leads and deliver timely and relevant content Ideal Candidate

Key qualifications

1+ year of experience working as a business development representative (or other relevant roles) at a B2B SaaS company

Solid hustle and entrepreneurial mindset; Thrive under the uncertainty that comes with an early stage setup

Excellent written and oral communication skills

Experience working with CRM, lead databases, sales engagement tools, ChatGPT, etc

Familiarity with CRM systems and proficiency in managing leads, pipelines, and automations

Willingness to get your hands dirty and do the grunt work in the early days

Strong first principles understanding of business fundamentals; Ability to empathize with the end user, and understand their pain points; Ability to understand the product at a granular level

Comfortable working late at night to ensure sufficient overlap with US prospects

Self-driven individual with high ownership and strong work ethic

Ability to build, manage and motivate a team

Not taking yourself too seriously :)

📌 Business Development Executive(Lead qualification,B SaaS) (Bengaluru)
🏢 Zenskar
📍 Bengaluru