06 Aug
|
Graphy
|
Bengaluru
Marketing Manager – Content & Brand
Location: Bengaluru
Work Mode: On-site
Experience: 4–7 years
About Graphy
Graphy is a SaaS platform that helps creators, educators, coaches, and businesses build, market, and sell their digital products and online courses.
We’re looking for a Marketing Manager – Content & Brand who can help us build a stronger brand, create content that people care about, and turn ideas into impactful marketing campaigns. What You'll Do
Own Graphy’s content and brand marketing strategy across relevant channels.
Develop compelling content around creators, educators, online businesses, AI, digital products, and the creator economy.
Drive content across LinkedIn, Instagram, YouTube, blogs, newsletters, podcasts, and other relevant platforms.
Build thought leadership, customer stories, case studies, testimonials, and product-led content.
Strengthen Graphy’s brand positioning, messaging, storytelling, and voice.
Conceptualise and execute integrated marketing campaigns from idea to execution.
Support product launches, GTM initiatives, webinars, events, partnerships, and other brand campaigns.
Identify opportunities to improve brand awareness, engagement, demand, and overall marketing impact.
Work closely with designers, content creators, freelancers,
agencies, and cross-functional teams.
Explore creator/influencer collaborations and partnerships where relevant.
Use data, customer insights, and AI tools to improve marketing effectiveness and execution. What We're Looking For
4–7 years of experience in Content Marketing, Brand Marketing, Digital Marketing, Growth Marketing, or a similar role.
Experience in SaaS, EdTech, Consumer Tech, Creator Economy, or a high-growth startup is preferred.
Strong understanding of content strategy, brand building, storytelling, and digital marketing.
Proven ability to independently conceptualise and execute marketing campaigns.
Strong communication, creative thinking, and execution skills.
Comfortable working with cross-functional teams and managing agencies/freelancers.
Data-driven mindset with an understanding of marketing funnels and campaign performance.
Comfortable using AI and up-to-date marketing tools to improve speed, quality, and efficiency. Good to Have
Product Marketing / GTM experience
Demand generation
Influencer/Creator Marketing
Performance Marketing
PR, events, webinars, or community marketing Apply now and join Graphy!
📌 Brand Marketing Specialist (Bengaluru)
🏢 Graphy
📍 Bengaluru