Responsibilities

- Analyze Firebase Analytics and Google Analytics 4 (GA4) data.

- Monitor mobile app performance and user engagement metrics.

- Analyze AdMob revenue and advertising performance.

- Track and optimize eCPM, CTR, Fill Rate, Match Rate, and other ad metrics.

- Monitor DAU, WAU, and MAU trends.

- Perform retention analysis (D1, D7, D30) and identify improvement opportunities.

- Conduct cohort analysis to understand user behavior over time.

- Calculate and analyze ARPU and ARPPU.

- Perform funnel analysis to identify user drop-off points.

- Compare and analyze In-App Purchase (IAP) revenue vs Advertisement revenue.

- Measure Marketing Spend vs Revenue and evaluate ROAS.

- Analyze A/B test results and recommend improvements.

- Identify root causes behind changes in revenue, retention, or user engagement.

- Create dashboards, reports, and visualizations for management.

- Work closely with Product, Marketing, and Development teams to support data-driven decisions.

Skills Required

- Firebase Analytics

- Google Analytics 4 (GA4)

- AdMob Analytics
- eCPM, CTR, Fill Rate, Match Rate

- DAU, WAU, MAU

- Retention Analysis (D1, D7,



D30)

- ARPU & ARPPU

- Cohort Analysis

- Funnel Analysis

- IAP vs Ads Revenue Analysis

- Marketing Spend vs Revenue

- ROAS Analysis

- A/B Test Analysis

- Root Cause Analysis

- Microsoft Excel / Google Sheets

- SQL (Basic to Intermediate)

- Power BI or Looker Studio (Preferred)

- Strong analytical and problem-solving skills

- Data visualization and reporting

- Experience using AI tools such as ChatGPT, Claude, Gemini, or similar AI assistants.

- Ability to use AI for data analysis, insight generation, and report creation.

- Solid prompt writing skills for analytics and business reporting.

- Use AI to identify trends, anomalies, and actionable recommendations.

- Leverage AI to automate repetitive reporting and analysis tasks.

Disclaimer: This job posting has been aggregated from external source. Role details, content, and availability are subject to change. Applicants are advised to confirm the latest information directly on the company website before applying.

📌 AI Data Analyst (Ahmedabad)
🏢 Vasundhara Infotech
📍 Ahmedabad