- Develop and implement ATL marketing strategies to increase brand awareness and equity.

- Lead cross-functional teams to execute integrated marketing campaigns across various channels such as television, radio, print, and outdoor advertising.

- Collaborate with creative teams to develop compelling brand messaging and creative assets for ATL campaigns.

- Conduct market research and analysis to identify consumer insights and market trends that inform ATL strategy.

- Manage advertising budgets and allocate resources effectively to maximize campaign reach and impact.

- Monitor campaign performance and analyze key metrics to optimize future marketing initiatives.

Job Requirements

- Bachelor's degree in Marketing, Advertising, Business Administration, or a related field; a Master's degree is preferred.

- Proven experience in brand management with a focus on ATL marketing.

- Strong understanding of traditional advertising channels and their respective best practices.

- Excellent project management skills with the ability to prioritize tasks and meet deadlines in a fast-paced environment.

- Analytical mindset with proficiency in data analysis tools and techniques.





- Exceptional communication and presentation skills, with the ability to influence stakeholders at all levels.

- Creative thinker with a passion for storytelling and building emotional connections with consumers.

- Demonstrated leadership abilities and a cooperative approach to teamwork.

- Proficiency in Microsoft Office Suite and marketing software applications.

About Company

Estalvis Advisors Private Limited is a leading company in the industry, providing exceptional services to its clients. If you meet the qualifications above and are looking for an exciting opportunity to make a significant impact in the field of brand management, we encourage you to apply. Join our team and help shape the future of our brand through innovative ATL marketing strategies.

Disclaimer: This job posting has been aggregated from external source. Role details, content, and availability are subject to change. Applicants are advised to confirm the latest information directly on the company website before applying.

📌 Brand Manager (ATL Focus) (Kolkata)
🏢 Estalvis Advisors
📍 Kolkata