Job Description "National Business Development Manager Process Instrumentation"
Position
Sales Manager "National Business Development Manager Process Instrumentation"
Location
Mumbai (Preferred) with extensive travel across India.
Reporting To
Business Head Automation & Instrumentation / Director Sales
Experience
612 years
Industry
Industrial Instrumentation / Process Automation / Sensors / Pressure & Level Measurement

About the Role
We are looking for an experienced and highly motivated Sales Manager to establish and expand our national business for the Microsensor product range. The role involves developing OEM, EPC, System Integrator and End User business across India for pressure transmitters, pressure sensors, level transmitters, flow measurement and related process instrumentation products.
The successful candidate will play a key role in building a new business vertical and establishing Microsensor as a preferred brand in the Indian market.

Key Responsibilities
Business Development

- Develop and execute the national sales strategy for the complete Microsensor product portfolio.
- Achieve annual sales, margin and market share objectives.
- Identify and develop new business opportunities across India.
- Build long-term relationships with key OEMs, EPC contractors, consultants and end users.
- Expand business through channel partners and regional distributors where appropriate.

Market Development
Focus on industries including:

- Water & Wastewater
- Oil & Gas
- Chemical & Petrochemical
- Steel
- Power
- Food & Beverage
- Pharmaceutical
- Paper
- Cement
- Process Industries
- Industrial OEMs

Key Account Management





- Develop strategic accounts and secure product approvals.
- Work closely with engineering consultants and EPC companies to specify Microsensor products.
- Drive conversion from competitor brands through technical and commercial value propositions.
- Lead commercial negotiations for major opportunities.

Technical & Commercial Support

- Understand customer applications and recommend suitable solutions.
- Coordinate with the applications team for product selection and technical proposals.
- Conduct customer presentations, seminars and product demonstrations.
- Provide market feedback on pricing, competition and product requirements.

Business Planning

- Prepare monthly sales forecasts and annual business plans.
- Maintain a healthy sales pipeline using CRM.
- Monitor market trends, competitor activities and emerging opportunities.
- Recommend inventory planning based on market demand.

Internal Coordination

- Work closely with Sales Engineers, Product Specialists, Applications, Supply Chain and Customer Support teams.
- Coordinate with the principal for technical support, product launches and business development initiatives.
- Assist in developing marketing campaigns, exhibitions and technical seminars.

Desired Candidate Profile

- Bachelor's Degree in Mechanical, Instrumentation, Electronics, Electrical or related Engineering discipline.




- 612 years of experience in industrial instrumentation sales.
- Proven experience in pressure transmitters, pressure sensors, level transmitters, flow instruments or process instrumentation.
- Existing relationships with OEMs, EPCs, consultants and process industries across India.
- Strong techno-commercial skills with experience handling key accounts.
- Ability to work independently and build a business from the ground up.
- Excellent communication, presentation and negotiation skills.
- Willingness to travel extensively across India.

Preferred Experience
Candidates with prior experience in companies dealing with products similar to the following will be preferred:

- Pressure Transmitters
- Pressure Sensors
- Hydrostatic Level Transmitters
- Electromagnetic Flow Meters
- Differential Pressure Transmitters
- Industrial Process Instrumentation

Experience with leading instrumentation manufacturers or their authorized channel partners will be an added advantage.

Key Performance Indicators (KPIs)

- Annual Sales Revenue
- Gross Margin Achievement
- New Customer Acquisition
- OEM Approvals Secured
- EPC & Consultant Approvals
- Distributor Development
- Order Pipeline Growth
- Forecast Accuracy
- Market Share Growth
- Customer Satisfaction

What We Offer

- Opportunity to build and lead a high-growth national business.
- Exposure to a comprehensive portfolio of industrial instrumentation products.
- Entrepreneurial work workplace with significant ownership and decision-making responsibility.
- Competitive compensation with performance-based incentives and career growth opportunities.

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