Performance Marketing Manager Education Mumbai – 4+ Years

We are looking for a data-driven Performance Marketing Manager with 4+ years of experience in digital and performance marketing, preferably from the Education, EdTech, Media, Publishing, Consumer Internet, or Digital Agency sectors. The ideal candidate should have hands-on expertise in Google Ads, Meta Ads, lead generation, campaign optimization, A/B testing, ROI analysis, marketing analytics, and vendor management. This role requires someone who can drive customer acquisition, optimize marketing performance, and deliver measurable business growth through digital channels.

Location: Mumbai

Your Future Employer:A well-established and rapidly growing organization in the education sector, committed to transforming learning experiences through innovation, technology, and customer-centric marketing strategies. The organization offers an opportunity to work on high-impact digital campaigns with significant business visibility.

Responsibilities

1. Driving end-to-end performance marketing campaigns across Google, Meta, and other digital platforms.
2. Managing customer acquisition strategies to maximize lead generation and conversion.
3. Monitoring campaign performance and optimizing CPL, CPA, ROAS, and overall ROI.
4. Conducting A/B testing on creatives, landing pages, audiences, and campaign strategies.
5. Analyzing campaign performance using Google Analytics and marketing dashboards to generate actionable insights.
6. Collaborating with creative, sales, and product teams to improve campaign effectiveness.
7. Managing digital marketing agencies, media partners,



and external vendors to ensure timely execution.
8. Preparing regular MIS reports and presenting campaign performance to business stakeholders.
9. Tracking market trends, competitor activities, and customer behavior to identify growth opportunities.
10. Managing campaign budgets efficiently while ensuring optimal marketing returns.

Requirements

1. 4+ years of experience in Performance Marketing or Digital Marketing.
2. Experience in Education, EdTech, Publishing, Consumer Internet, Digital Agency, or related industries.
3. Robust hands-on experience with Google Ads, Meta Ads, Google Analytics, and campaign optimization.
4. Proven expertise in lead generation, customer acquisition, A/B testing, ROI analysis, and performance reporting.
5. Experience in managing marketing budgets, agencies, and external vendors.
6. Good understanding of marketing automation, landing pages, and conversion optimization.
7. Excellent analytical, communication, and stakeholder management skills.
8. Bachelor's degree in Marketing, Business, Management, or a related discipline.

What's in it for you

- Opportunity to work with a leading organization in the education industry.
- Exposure to large-scale digital marketing campaigns and business growth initiatives.




- Collaborative work environment with high ownership and career growth opportunities.
- Competitive compensation and learning-oriented culture.

Reach Us: If you feel this opportunity is well aligned with your career progression plans, please feel free to reach me with your updated profile at [email protected]

Disclaimer: Crescendo Global specializes in Senior to C-Level niche recruitment. We are passionate about empowering job seekers and employers with an engaging and memorable job search and leadership hiring experience. Crescendo Global does not discriminate on the basis of race, religion, gender, sexual orientation, age, disability, or any other protected characteristic. We are committed to fostering an inclusive recruitment process based on merit, competence, and business requirements.

Note: Due to the high volume of applications received, if you do not hear from us within one week, please consider that your profile has not been shortlisted for this particular opportunity. We truly appreciate your interest and encourage you to apply for future roles that match your experience.

Fraud Alert: Scammers can misuse Crescendo Global’s name for fake job offers. We never ask for money, purchases, or system upgrades. Verify all opportunities at www.crescendo-global.com and report fraud immediately. Stay alert!

Profile Keywords

Performance Marketing, Digital Marketing, Google Ads, Meta Ads, Lead Generation, User Acquisition, A/B Testing, Google Analytics, ROI Optimization, Campaign Management, Marketing Automation, Vendor Management

📌 Performance Marketing Manager-Education-4+ Years - Mumbai
🏢 Crescendo Global Leadership Hiring India
📍 Mumbai