06 Aug
|
Sophos
|
New Delhi
Role Summary
As the leader of the Marketing Ops Services team, you will support field marketing with regional initiatives and collaborate with the Integrated Marketing team on global initiatives. Your ownership responsibilities will include overseeing email execution, managing email fatigue, and providing support for the tech stack.
Collaboration is key, as youll work closely with your team members on the Marketing Operations team and other Marketing units. The position predominantly focuses on regional activities (90% in the EMEA region) but extends to global initiatives (10%). Join us for this one-year opportunity to make a significant impact on our marketing operations department.
What You Will Do
- You ll work with Field Marketing teams to develop and execute successful marketing campaigns to increase the interaction between Sophos and our target audiences
- You ll oversee the scheduling, coordination, and execution of regional email marketing campaigns
- You ll be building landing pages, surveys, webinars, and helping with events related to AMER Marketing efforts
- You ll evaluate the performance of marketing campaigns and work with regional marketing teams to improve
- You ll need to be data-savvy and a whiz in Excel as you provide reporting on activities and dig into data issues in SFDC, Eloqua, Goldcast, GTW, Taxi, Qualtrics, or other systems we manage.
- You ll drive split-testing initiatives with email marketing campaigns, providing feedback and recommendations to campaign owners
- You ll oversee ongoing management of Marketing Automation and CRM contact databases, updating unsubscribes, eliminating duplicates, and otherwise improving contact data quality
- You are tech-savvy, self-starting, resourceful, entrepreneurial, endlessly curious, and highly ambitious.
- You have effective time management and organization skills, solid communication and interpersonal skills, a positive attitude, and a growth mindset.
- You show up on time, pay attention to details, think on your feet, ask for help when you need it, and consistently demonstrate respect for others.
- You are capable of handling fast-paced work in an environment that challenges you to be your best.
What You Will Bring
- Native or Fluent English Speaker
- HTML knowledge
- 3-5 years experience in campaign execution
- 3-5 years of experience with marketing automation (Eloqua, Marketo, or Pardot.)
- 3-5 years experience working in a multi-national company serving multiple countries
- Experience working in various systems for email, landing pages, events, chat, webinars, surveys, etc.
- Excellent organizational skills
- Ability to work in a time-sensitive environment and multitask
- Project, task management abilities (I.e. JIRA, Asana)
- Proficient in using Microsoft Office products including Word, PowerPoint, Excel, and Outlook
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Disclaimer: This job posting has been aggregated from external source. Role details, content, and availability are subject to change. Applicants are advised to confirm the latest information directly on the company website before applying.
📌 Marketing Operations Specialist (New Delhi)
🏢 Sophos
📍 New Delhi