- We are seeking a proactive Inside Sales Associate to join our team. The primary responsibility will be lead generation and supporting the US Salesforce team.
- This role involves researching potential leads, initiating outreach via email and LinkedIn, and maintaining accurate records.
- Over time, the candidate will also contribute to B2B marketing initiatives, making this a energetic position with growth opportunities.
Key Responsibilities
- Lead Generation & Research
- Identify and research potential leads using online tools and databases
- Maintain and update lead information in CRM (Salesforce)
- Outreach & Engagement
- Send personalized emails and LinkedIn messages to prospects
- Assist in scheduling calls or demos for the US sales team
- Salesforce Support
- Help manage and update Salesforce records for the US team
- Ensure data accuracy and timely follow-ups
- Marketing Collaboration (Added Advantage)
- Support B2B marketing campaigns (email marketing, LinkedIn campaigns)
- Assist in content distribution and lead nurturing activities
Qualifications
- Bachelors degree in Business, Marketing, or related field
- 1-2 years of experience in inside sales or lead generation
- Familiarity with Salesforce CRM (preferred)
- Strong communication and research skills
- Knowledge of B2B marketing concepts is a plus
Skills
- Proficiency in email and LinkedIn outreach
- Ability to work with targets and deadlines
- Basic understanding of marketing automation tools (HubSpot, Mailchimp) is an advantage