Department: Emerging Market

Region: Asian

Division: Biosimilars/Oncology

Position: Assistant General Manager

Management: Leads a team of 2-3 marketing personnel

- 1. Leadership People Management
- Lead, mentor, and develop a team of 2-3 marketers, fostering a high-performance culture.
- 2. Brand Strategy Execution
- Directly manage select brands, overseeing positioning, differentiation, and lifecycle strategies.
- Guide team members in their respective brand responsibilities while ensuring execution excellence.
- Provide strategic direction to affiliate marketing teams and senior leadership.
- 3. Market Insights Competitive Intelligence
- Analyze market trends, competitive landscape, and customer insights to refine regional strategies.
- Ensure data-driven decision-making and provide market-specific recommendations.
- 4. Product Launches Lifecycle Management
- Lead recent product launches, balancing regional alignment with local adaptation.
- Drive sustained brand growth through lifecycle management initiatives.
- 5. Cross-Functional Stakeholder Collaboration
- Work closely with Medical, Market Access, Commercial Excellence, and Regulatory teams.
- Align regional marketing plans with affiliates,



distributors, and local teams.
- Partner with senior leadership to identify growth opportunities and address challenges.
- 6. Cultural Sensitivity Market Adaptation
- Ensure strategies are tailored for diverse Southeast Asian markets, considering cultural nuances.
- Adapt communication and branding to resonate with different healthcare environments

Strong leadership and team management capabilities, with experience in managing diverse teams.

- Ability to work across cultures, ensuring strategies are adaptable to different countries.
- Expertise in brand strategy, product launches, and lifecycle management - for oncology and hematology range of products
- Strong analytical, strategic thinking, and problem-solving abilities.
- Excellent communication, negotiation, and stakeholder engagement skills

L1-#Onsite

Disclaimer: This job posting has been aggregated from external source. Role details, content, and availability are subject to change. Applicants are advised to confirm the latest information directly on the company website before applying.

📌 Sr. Manager / Biosimilars Professional (Hyderabad)
🏢 Hetero
📍 Hyderabad