Convert Kochis large hospitals that currently place less to no Tzana orders into active accounts, grow the under-penetrated Lisie account, and protect the Lakeshore relationship — driving institutional volume for CHELON and the wider range.
PRIORITY TARGET ACCOUNTS
Medical Trust Hospital (750 beds) — new Govt. General Hospital (783) — new Lourdes Hospital (670) — new Ernakulam Medical Centre / EMC — current Apollo Adlux, Angamaly — new Lisie Hospital (1,100) — grow VPS Lakeshore — secure
KEY RESPONSIBILITIES
Get Tzana products listed on hospital pharmacy formularies and approved-vendor lists; drive the process end-to-end with purchase committees and pharmacy in-charges.
Build relationships with hospital procurement, chief pharmacists, and key prescribing consultants (physicians, ENT, paediatrics, ortho — relevant to CHELON, nasal drops and CALCIN).
Coordinate supply through the right distributor for each hospital and ensure fill-rate and stock availability.
Negotiate rate contracts / tenders where applicable; manage credit and payment follow-up with distributors.
Grow Lisie penetration toward the level of comparable anchor hospitals; run a retention plan to keep the Lakeshore account on a primary distributor.
Maintain a weekly account-opening pipeline and report progress on each named target.
REQUIREMENTS
3–8 years of pharmaceutical institutional / hospital sales, preferably in Ernakulam/central Kerala.
Existing relationships with hospital procurement or pharmacy decision-makers in Kochi is a strong advantage.
B.Sc / B.Pharm / D.Pharm or equivalent; comfortable discussing product indications with clinical staff.
Understanding of formulary listing, hospital tenders, and distributor/stockist operations.
Fluent Malayalam and working English; own two-wheeler and valid licence.
SUCCESS IN 6 MONTHS LOOKS LIKE
3 of the 4 CBD hospitals opened with repeat orders • Lisie monthly value grown 3–4 • Lakeshore continuity secured on a primary distributor.