Performance Marketing Manager- Food/FMCG (Bengaluru)

Performance Marketing Manager- Food/FMCG (Bengaluru)

06 Aug
|
TAAS Partners
|
Bengaluru

06 Aug

TAAS Partners

Bengaluru

About the Role

We're looking for a Quick Commerce Growth Manager to own and scale our presence across quick commerce platforms (Blinkit, Zepto, Instamart, BigBasket Now, etc.). This is a high-ownership role for someone who understands the unique dynamics of dark-store retail assortment, visibility, pricing, and demand generation — and can translate that understanding into rapid, profitable growth.

You'll be the primary driver of our quick commerce strategy, working closely with category managers at platform partners, and cross-functionally with supply chain, marketing, and finance teams internally.

What You'll Do

- Own end-to-end P&L; and growth targets for all quick commerce platforms Build and manage relationships with category and account teams at platforms like Blinkit, Zepto, Swiggy Instamart, and BigBasket Now Drive listing quality, assortment expansion, and city/dark-store level availability Plan and execute platform marketing spends (ad placements, banners, sponsored listings) to maximize ROI Monitor and optimize key metrics: sales, visibility, conversion, stock availability, and ratings/reviews Negotiate trade terms, margins,



and promotional calendars with platform partners Partner with supply chain teams to ensure inventory planning and fill-rate targets are met across dark stores Track competitor activity and pricing on quick commerce platforms and adjust strategy accordingly Build dashboards and reporting to track performance and present growth plans to leadership Identify and pilot current cities/platforms for expansion

What We're Looking For

- 5+ years of experience in sales, key account management, or growth roles, with a strong focus on quick commerce Proven track record of scaling an FMCG or food & beverage brand on platforms like Blinkit, Zepto, Instamart, or similar Strong understanding of quick commerce economics — margins, trade spends, ROAS, and platform P&L; levers Hands-on experience with platform seller/partner dashboards and analytics tools Excellent negotiation and relationship-management skills with platform category teams Strong analytical skills — comfortable working with data to drive decisions Ability to work in a fast-paced, high-ownership environment with minimal hand-holding Bachelor's degree required; MBA preferred but not mandatory

Good to Have

- Experience launching a brand on quick commerce from scratch Familiarity with D2C or e-commerce growth in addition to quick commerce Prior experience in a startup or high-growth FMCG/food brand environment

What You Can Expect

- A high-impact, ownership-driven role at the center of one of the fastest-growing retail channels in India Direct exposure to leadership and cross-functional teams Competitive compensation, aligned with experience and market standards

📌 Performance Marketing Manager- Food/FMCG (Bengaluru)
🏢 TAAS Partners
📍 Bengaluru

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