Role & responsibilities

- Daily market visit in accordance with the set PJP to meet existing retailers, Contemporary trade stores for merchandising activity and to generate Secondary sales revenue for the company.
- On-board New Retailers in the assigned territory and New Market Expansion.
- Manage the After Sales Service for assigned territory
- Co-ordinate with the local distributor(s) for stock liquidation/replenishment and market supplies.
- Communicate actively with Retailers on promotional offers, Schemes, New Product Introductions, and company policies.
- The role requires travel of approx. 10 days every month to Ex HQ and upcountry markets.
- Implementation of various initiatives like B2B App, MIR & CRM Reporting applications.
- Prepare Competitor Activity and inform reporting manager.
- Maintain Data of Fixtures such as Towers, Tabletops, Branding, or any other fixtures or support extended to market.




- MIS to be provided to the management, in line with the companys expectations.
- Any other special assignments as applicable.

Preferred candidate profile

- He must be a self-starter with ample supplies of energy, enthusiasm, and ideas. Applicants must have proven experience in sales and must be comfortable selling to the owner or key decision-makers in Retail and Modern trade stores.
- Existing customer contacts and market knowledge to start an immediate business.
- Computer Skills to communicate orders, schemes, regular reports, etc.
- Good Communication Skills & Convincing ability
- Prior experience in selling and marketing such products.
- Strong numerical and administration skills

📌 Senior Sales Officer (Lucknow)
🏢 WILLIAM PENN
📍 Lucknow