We are looking for a result-oriented Digital Marketing Manager who can build TGH FOAM into a leading D2C footwear brand. The candidate must be capable of managing the complete digital ecosystemfrom website management and SEO to paid advertising and online sales growth.
Key Responsibilities
E-commerce & Shopify
* Manage and optimize the Shopify website.
* Upload current products with SEO-friendly descriptions.
* Improve website speed, user experience and conversion rate.
* Manage inventory display, collections and landing pages.
* Ensure smooth checkout and customer journey.
SEO
* On-page, Off-page and Technical SEO.
* Keyword research and competitor analysis.
* Improve Google rankings for targeted keywords.
* Increase organic website traffic.
Performance Marketing
* Run Meta (Facebook & Instagram) Ads.
* Run Google Search, Shopping, Display and Performance Max campaigns.
* Optimize campaigns for maximum ROAS.
* Reduce Cost Per Acquisition (CPA).
Sales Growth
* Generate online sales through paid and organic channels.
* Plan promotional campaigns and seasonal offers.
* Improve conversion rate and average order value.
* Execute remarketing campaigns.
Creative & Content
* Design banners, ad creatives and social media posts.
* Create product catalogs and promotional material.
* Coordinate product photography and basic video shoots.
* Edit photos and videos for digital platforms.
Social Media
* Manage Facebook, Instagram and YouTube.
* Prepare monthly content calendar.
* Increase followers, engagement and brand awareness.
Analytics & Reporting
* Track website traffic, sales and marketing performance.
* Submit weekly and monthly reports.
* Monitor Google Analytics, Search Console and Meta Ads Manager.
* Suggest improvements based on data.
Preferred candidate profile
* Minimum 35 years in Digital Marketing & E-commerce.
* Experience in Footwear, Fashion or Consumer Products preferred.
Ready to work in Faridabad
📌 Digital Marketing Manager (Faridabad)
🏢 TOPGEAR FOOTWEARS
📍 Faridabad
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