Job Description Sales Manager (Mumbai)

Location: Mumbai, Maharashtra
Company: Twilite Products (India)

Key Responsibilities

- Appoint and develop wholesale distributors for Twilite’s institutional and bulk product range across Mumbai and surrounding markets.
- Identify new business opportunities in wholesale, HORECA, bakery, and food service channels.
- Recruit, train, and manage a high-performing sales team to drive market expansion.
- Achieve monthly sales targets and distributor activation goals.
- Develop and maintain strong relationships with distributors, key wholesalers, and institutional customers.
- Monitor market trends, competitor activities, and pricing to identify growth opportunities.
- Ensure efficient distributor onboarding, stock availability, and sales execution.
- Submit regular sales reports, forecasts, and market intelligence to management.

Desired Candidate Profile





- 5–8 years of FMCG sales experience, preferably in food ingredients, bakery products, or institutional sales.
- Proven experience in distributor appointment and channel development.
- Strong leadership skills with experience building and managing sales teams.
- Excellent negotiation, communication, and relationship management skills.
- Willingness to travel extensively across Mumbai and nearby markets.

Key Performance Indicators (KPIs)

- Number of current distributors appointed.
- Sales growth from wholesale and institutional channels.
- Team recruitment and productivity.
- Achievement of monthly and annual sales targets.
- Distributor retention and market coverage.

📌 Fmcg Sales Manager - Institutional and wholesale (Mumbai)
🏢 Twilite Products
📍 Mumbai