07 Aug
|
Accenture
|
Mumbai
Skill required: Marketing Operations - Campaign Management
Designation: Campaign Management Analyst
Qualifications:Any Graduation
Years of Experience:3 to 5 years
What would you do The SFMC Campaign Developer will support the onshore client team with the day-to-day running of our email marketing program, using Salesforce Marketing Cloud to create engaging and personalized communications for our customers.
- Build, test and deploy email campaigns, ensuring adherence to brand and creative standards.
- Build and execute all types of automations in SFMC Journey Builder and automation studio.
- Building and executing dynamic content in SFMC Email Studio.
- Building and executing A/B testing in Journey Builder.
- Create SQL for targeting/segmentations.
- Create target audience using data filters/queries
- Escalate any risks proactively to the project lead
The planning, executing, tracking and analysis of direct marketing campaigns. These tasks span the entire lifecycle of a marketing campaign, from inception to launch to evaluation of result.
What are we looking for
- Salesforce Marketing Cloud
- Salesforce Marketing Cloud Email Studio
- Salesforce Marketing Cloud Journey Builder
- At least 1-3 years of experience working as a campaign specialist
- Understanding of querying code (SQL) in SFMC.
- Proficiency in Sales Force Marketing Cloud tool (SFMC Email Certification and/or developer certification would have an added advantage)
- Excellent communication skills along with the ability to work in a fast-paced workplace.
- Experience in digital marketing line of business
- Experience in AMP Script.
Roles and Responsibilities:
- In this role you are required to do analysis and solving of lower-complexity problems
- Your day to day interaction is with peers within Accenture before updating supervisors
- In this role you may have limited exposure with clients and/or Accenture management
- You will be given moderate level instruction on daily work tasks and detailed instructions on new assignments
- The decisions you make impact your own work and may impact the work of others
- You will be an individual contributor as a part of a team, with a focused scope of work
- Please note that this role may require you to work in rotational shifts
Qualification Any Graduation
📌 Campaign Management Analyst (Mumbai)
🏢 Accenture
📍 Mumbai