Role & responsibilities

- Study market conditions, customer preferences, market size, market penetration, and marketing practices.
- Support the development and implementation of marketing strategies for assigned market segments.
- Use relevant marketing tools and methods, including VP, GTM, and detailed market analysis.
- Understand customer buying behaviour, customer value chains, market trends, and industry challenges.
- Develop and manage customer feedback and Voice of Customer activities.
- Conduct and support primary and secondary market research.
- Analyse existing and potential markets to identify new opportunities for the company's products.
- Study different market situations and recommend suitable business and marketing approaches.
- Prepare clear reports, insights, and recommendations to support product and market decisions.

Preferred candidate profile





- Bachelor's degree in Engineering.
- MBA in Marketing is required.
- 7-10 years of relevant experience in marketing, market research, market intelligence, or a related field.
- Solid understanding of customer behaviour, market trends, market segmentation, and product preferences.
- Experience in conducting or supporting primary and secondary market research.
- Ability to analyse market data and identify business opportunities.
- Familiarity with marketing tools and methods such as VP, GTM, and detailed market analysis.
- Strong analytical, communication, research, and presentation skills.
- Ability to understand complex market situations and provide practical recommendations.

📌 Marketing Manager (Mumbai)
🏢 svan global consultancy
📍 Mumbai