Position Overview:

We are seeking a highly motivated Technical Sales Engineer with demonstrated expertise in automation machinery and testing equipment. This role combines technical proficiency with strategic sales execution, requiring a professional who can identify client automation needs, design tailored solutions, and drive sustainable revenue growth through consultative selling approaches.The successful candidate will serve as a technical advisor and business development specialist, responsible for expanding our market presence while building enduring client relationships in the automation solutions sector.

Key Responsibilities:

Customer Relationship Excellence:

- Strategic Account Development: Proactively cultivate and expand customer relationships within designated territories, focusing on long-term partnership building
- Solution-Oriented Collaboration: Work closely with developers and technical consultants to implement comprehensive solution selling methodologies
- Value Alignment: Ensure all proposed solutions align with customer operational requirements and deliver measurable value
- Market Expansion: Identify and capitalize on sales opportunities through strategic cross-selling and upselling initiatives
- Customer Advocacy: Address and resolve client concerns in collaboration with the Operations team to maintain exceptional satisfaction levels
- Data Management: Maintain accurate customer profiles and interaction histories in CRM systems

Technical Sales Leadership:

- Revenue Generation: Drive lead generation, opportunity development, and contract negotiations to achieve sales targets and pricing objectives
- Needs Analysis:



Conduct comprehensive customer needs assessments and design customized automation solutions
- Pricing Strategy: Establish competitive market pricing for solutions, collaborating with the Engineering team for complex or non-standard requirements
- Project Handover: Ensure seamless Sales-to-Operations transitions with complete documentation and accurate project specifications
- Quality Assurance: Validate customer orders against negotiated terms, conditions, and safety requirements
- Project Accountability: Maintain ownership and responsibility for projects through Order Booking completion
- Financial Support: Assist Finance team with collection activities and payment processing

Business Intelligence & Reporting:

- Sales Execution: Drive individual sales plan implementation through proactive customer engagement and consultative visits
- Market Intelligence: Gather and analyze market trends, competitive landscape, and industry developments
- Performance Reporting: Provide timely, accurate sales activity reports and pipeline analysis
- Documentation Excellence: Maintain comprehensive chance records, including win/loss analysis and customer feedback in CRM
- Data Integrity: Ensure accurate and current opportunity data management

Required Qualifications:

Educational Background:





- Bachelor's degree in electrical engineering, Electronics Engineering, or related technical discipline

Professional Experience

- 3-6 years of progressive experience in technical sales, with preference for Automated Test Equipment development and sales
- Proven track record of meeting or exceeding sales targets in technical product environments

Technical Competencies:

- Strong foundation in electrical, electronics, and instrumentation principles
- Understanding of automation systems, testing protocols, and measurement technologies
- Familiarity with industrial automation applications and customer requirements

Professional Skills:

- Exceptional communication and interpersonal abilities for effective client and internal team collaboration
- Advanced analytical skills for customer needs assessment and technical solution development
- Proactive, results-oriented approach to sales with strong problem-solving capabilities
- Proficiency in CRM systems and sales reporting tools
- Flexibility for travel as business requirements dictate

Career Benefits & Growth Opportunities:

Compensation & Rewards:

- Competitive salary package aligned with industry standards
- Performance-based incentives and recognition programs
- Comprehensive benefits package

Professional Development:

- Accelerated career advancement opportunities based on performance excellence
- Strategic role in early-stage growth company with significant impact potential
- Continuous professional development and technical training programs
- Exposure to cutting-edge automation technologies and industry trends

📌 Technical Sales Engineer (Noida)
🏢 Exeliq Solutions
📍 Noida