The HORECA Sales Executive is responsible for developing and managing business relationships with hotels, restaurants, cafs, catering companies, and other institutional customers. The role focuses on achieving sales targets, expanding the customer base, and ensuring high levels of customer satisfaction through excellent service and product knowledge.

- Key Responsibilities
- Identify and acquire recent HORECA customers within the assigned territory.
- Maintain and strengthen relationships with existing clients.
- Promote and sell the company's products to hotels, restaurants, cafs, caterers, and institutional buyers.
- Achieve monthly, quarterly, and annual sales targets.
- Conduct regular customer visits to understand requirements and provide suitable product solutions.
- Prepare quotations, negotiate pricing within company guidelines, and close sales.
- Coordinate with the operations, warehouse,



and logistics teams to ensure timely order fulfillment.
- Monitor competitor activities, market trends, and customer preferences.
- Resolve customer complaints promptly and maintain high service standards.
- Ensure timely collection of payments and maintain healthy customer accounts.
- Prepare daily call reports, sales reports, and market feedback for management.
- Participate in product launches, exhibitions, trade shows, and promotional activities.

Qualifications

Bachelor's degree in Business Administration, Marketing, Hospitality, or a related field (preferred).

2-5 years of sales experience, preferably in the HORECA, FMCG, food service, or hospitality industry.

Proven track record of achieving sales targets.

📌 Horeca Sales Executive- Food industry (South Goa)
🏢 CIEL HR
📍 South Goa