Job Title

Country Sales & Marketing Manager

Department

Sales / Business Development

Reporting To

i.V. Michael Neumann - Director Sales

Forschner Germany

Location

Chennai

Employment Type

Full Time

Grade / Level

Managerial Position

2. Position Purpose (Role Objective)

The Country Sales & Marketing Manager is responsible for acquiring new business and managing strategic customer accounts for cabling & wiring harness systems by developing strong client relationships, driving revenue growth, ensuring customer satisfaction and coordinating with internal teams to deliver effective technical and commercial solutions.

3. Key Responsibilities

3.1 Business Development & Sales

- Identify and acquire new customers and projects
- Develop and execute sales strategies
- Achieve revenue and growth targets
- Prepare sales forecasts and plans
- Conduct market and competitor analysis

3.2 Key Account Management

- Manage key OEM and strategic customers
- Build long-term customer relationships
- Ensure customer retention and satisfaction
- Handle escalations professionally

3.3 Technical & Commercial Coordination

- Provide technical and commercial support
- Coordinate with engineering and project teams
- Review enquiry documents and contracts

3.4 Quotation & Negotiation

- Prepare and submit quotations
- Conduct commercial negotiations
- Ensure profitability and margin control

3.5 Reporting & Documentation

- Maintain CRM and customer portals
- Prepare sales KPI reports




- Maintain documentation and agreements

3.6 Market Intelligence & Promotion

- Participate in trade fairs and exhibitions
- Monitor market trends and competitors
- Identify recent opportunities

3.7 Internal Coordination

- Coordinate with production, quality and finance
- Attend sales and project meetings

4. Authority & Decision Making

- Authorized to negotiate within approved limits
- Represent company for assigned accounts

5. Key Performance Indicators (KPIs)

- Sales target achievement
- Customer retention
- Profit margins
- Customer satisfaction

6. Educational Qualification

- Bachelors degree in Engineering Electrical & Electronics Engineering /

Business / Marketing
- Technical background preferred
- Good English communication

7. Experience

- 5 to 8 years of experience in Key Account Management

- Technical background in cabling & wiring harness systems preferred

- Experience with Automotive sales is preferred

8. Skills & Competencies

- Negotiation and communication
- Analytical and strategic thinking
- CRM and MS Office skills

9. Working Conditions

- 50% or more travel requirement
- Office and customer-site work

10. Interactions

Internal: Sales, Engineering, Finance & Production
External: Customers, OEMs & Vendors

11. Compliance & Ethics

- Follow company policies
- Maintain confidentiality
- Ensure legal compliance Website: www.forschner.com

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