Our client is a leading lifestyle consumer products company (Kitchen & Home Essentials) with a business presence across India.

Role Brief:

We are looking for seasoned sales professionals having experience in the Consumer Electronics / Appliances / Kitchen & Home Essential products, particularly managing the General Trade & Distribution channel in the respective region.

Roles and Responsibilities

- Develop and execute strategies to increase primary and secondary sales through distributors handling in the assigned territory.
- Ensure effective channel distribution management by building strong relationships with key customers, dealerships, and distributors.
- Analyze market trends and competitor activity to identify opportunities for growth and develop plans accordingly.




- Manage the team of TSE & TSM across the given market and drive sales through establishing positive relationships with the distributors & retailers.
- Collaborate with cross-functional teams (Marketing, Operations) to drive business results.

Desired Candidate Profile

- 8-12 years of experience in the General Trade channel across Consumer Durables / Electronics / Appliances / Kitchen & Home Essential products.
- Proven track record of achieving sales targets in a similar role.
- Strong understanding of Channel Distribution Management principles.
- Excellent communication skills with the ability to build strong relationships with customers, dealerships, and distributors.

For more details, reach out to:

Vignesh Viswanathan

+91 96772 22216 (WhatsApp only)

📌 Area Sales Manager - General Trade | Appliances (Lucknow)
🏢 24x7 Corporate Solutions
📍 Lucknow