A Digital Strategy Lead (DSL) at an agency is a senior role driving digital marketing transformation, campaign performance, and ROI. The DSL bridges the gap between client business objectives and tactical execution across SEO, paid media, content, and analytics. Key Responsibilities
- Strategy Development: Translate high-level client business goals into actionable, multi-channel digital strategies.
- Campaign Oversight: Supervise the execution of digital marketing campaigns across various channels
- - Client Relations: Act as a strategic advisor to clients, presenting campaign data, insights, and future growth opportunities.
- Team Leadership: Collaborate with account managers, copywriters, and media buyers to ensure creative and technical alignment.
Qualifications
- Experience: 5+ years in digital marketing, preferably at a recognized marketing or advertising agency.
- digital concepts to non-technical stakeholders.
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📌 Sales Manager,assistant sales manager,equity sales manager (Hyderabad)
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📍 Hyderabad