Job Summary

- The Key Account Manager (KAM) Responsible for managing and growing relationships with Modern Trade, Quick Commerce, E-commerce, and Institutional Key Accounts.
- The role focuses on achieving sales targets, increasing market share, negotiating commercial agreements, ensuring excellent in-store execution, and driving profitable business growth through strategic partnerships.

Key Responsibiities

Key Account Management

- Develop and maintain robust relationships with key retail customers.
- Manage regional key accounts to achieve sales and profitability targets.
- Act as the primary point of contact for assigned accounts.
- Conduct regular business reviews with customers.
- Sales Business Development
- Develop annual business plans for each key account.
- Achieve monthly, quarterly, and annual sales targets.
- Identify opportunities for assortment expansion and distribution growth.
- Drive revenue and profitability through effective account management.
- Commercial Negotiations
- Negotiate annual trading terms, pricing, promotional agreements, and contracts.
- Finalize promotional calendars and commercial offers.
- Ensure compliance with company pricing and margin objectives.
- Manage customer claims and deductions.
- Category Management
- Analyse category performance and recommend growth opportunities.
- Work with customers to improve category performance.
- Support new product launches and seasonal product introductions.
- Market Intelligence
- Monitor competitor pricing, promotions, and assortment.
- Track industry trends and customer requirements.
- Recommend strategies to improve competitiveness.
- Reporting Analysis




- Prepare weekly and monthly sales reports.
- Analyse account profitability and sales performance.
- Monitor customer KPIs and action plans.
- Present business reviews to senior management.

Qualifications Education

- MBA in Marketing, Sales, or Business Administration (Preferred)
- Bachelor;s Degree in Business Administration, Commerce, or related field Experience
- 5-8 years of experience in Key Account Management,GT Modern Trade Sales, or FMCG Sales.
- Minimum 3 years of experience handling Modern Trade or Large Retail Accounts.
- Experience in Ice Cream, Dairy, Frozen Foods, or FMCG is preferred.

Required Skills

- Key Account Management
- Modern Trade Management
- Sales Planning Forecasting
- Business Development
- Negotiation Contract Management
- Category Management
- Trade Marketing
- Financial Commercial Analysis
- Customer Relationship Management
- Presentation Communication Skills
- Problem Solving
- Strategic Thinking

Technical Skills

- MS Excel (Advanced)
- MS PowerPoint
- Power BI (Preferred)
- Nielsen / Retail Audit Tools (Preferred)

Key Competencies

- Customer Focus
- Commercial Acumen
- Negotiation Skills
- Strategic Planning
- Relationship Building
- Decision Making
- Leadership
- Collaboration

Preferred Customer Channels

- Modern Trade Chains
- Hypermarkets Supermarkets
- Convenience Store Chains
- Quick Commerce Platforms
- E-commerce Marketplaces
- Hotels, Restaurants Cafs (HoReCa)
- Institutional Buyers

Preferred Industry Experience

- Ice Cream
- Dairy
- Frozen Foods
- Food Beverage Compensation Benefits
- Competitive salary + sales incentives
- Travel allowance

📌 Key Account Manager (Hyderabad)
🏢 4S Advisory
📍 Hyderabad