This person will own the entire conversion funnel on our website. The role sits at the intersection of growth, product, merchandising and technology.
Preferred candidate profile
You will be responsible for improving:
• Website conversion rate
• Average order value
• Product discovery and navigation
• Landing pages and product pages
• Offers, bundles, upsells and cross-sells
• Checkout flow and payment experience
• Customer journeys across mobile and desktop
• Retention flows, re-marketing and repeat purchases
• Website analytics, experimentation and CRO
You should be able to think like a product manager:
What is stopping the customer from buying?
Where are users dropping off?
What should we test next?
How can the website make the buying decision easier?
You should also understand Shopify and be comfortable with light coding, Liquid, HTML/CSS or making small front-end changes independently.
Bonus points if you have built or operated your own website, Shopify store or side project.