07 Aug
|
AUK Commerce Tech
|
Gurugram
07 Aug
AUK Commerce Tech
Gurugram
Nitro Commerce is an AI-driven MarTech company focused on empowering Indias fast-growing D2C and e-commerce brands. Backed by experience building innovative marketing technology solutions, Nitro Commerce helps leading commerce businesses navigate complex customer journeys and dynamic market challenges. The company develops AI-powered tools that address key obstacles such as anonymous visitors, fragmented marketing efforts, and low conversion rates. By combining deep industry insight with advanced technology, Nitro Commerce aims to become a growth partner and strategic ally for brands shaping the future of Indian e-commerce. Team members join a mission-driven workplace that values innovation, collaboration, and measurable impact.
Role Description
The Q-Commerce & E-Commerce Ad Operations Senior Executive will be responsible for planning, executing, monitoring, and optimizing advertising campaigns across quick commerce and e-commerce platforms. The role focuses on driving product visibility, increasing sales, improving ROAS, and ensuring seamless campaign execution while collaborating with internal teams and platform partners..
Campaign Planning & Execution
- Plan, launch, and manage advertising campaigns across Q-Commerce and E-Commerce platforms.
- Execute sponsored product, sponsored brand, display, and search campaigns based on business objectives.
- Manage campaign budgets and daily spend to maximize performance.
- Coordinate campaign calendars aligned with product launches, seasonal events, and promotional activities.
Platform Management
- Manage advertising activities on platforms such as:
- Amazon Ads
- Flipkart Ads
- Blinkit Ads
- Zepto Ads
- Swiggy Instamart Ads
- BigBasket Ads (if applicable)
- Ensure product listings are ad-ready with optimized content and creatives.
Performance Monitoring & Optimization
- Track campaign performance using key metrics including:
- ROAS
- ACOS/TACOS
- CTR
- CPC
- Conversion Rate
- Impressions
- Sales
- Continuously optimize bids, budgets, keywords, targeting, placements, and creatives.
- Conduct A/B testing to improve campaign effectiveness.
Reporting & Analytics
- Prepare daily, weekly, and monthly performance reports.
- Analyze campaign trends and provide actionable insights.
- Present recommendations for improving advertising performance and sales growth.
Cross-Functional Coordination
- Work closely with Brand, Sales, Category, Creative, and Supply Chain teams.
- Coordinate with marketplace account managers regarding promotional opportunities and campaign support.
- Ensure timely availability of creative assets and product information.
Inventory & Promotion Coordination
- Monitor inventory availability before launching campaigns.
- Pause or adjust campaigns for out-of-stock products.
- Support promotional events such as sales festivals, new launches, and category campaigns.
Compliance & Quality
- Ensure campaigns comply with platform advertising policies.
- Maintain campaign documentation and performance records.
- Stay updated on new advertising features and platform best practices.
- Required Qualifications
- Bachelor's degree in Marketing, Business Administration, Commerce, or a related field.
- 2 to 7 years of experience in E-Commerce, Q-Commerce, Digital Marketing, or Marketplace Advertising.
- Experience with marketplace advertising platforms is preferred.
📌 Senior Executive- Quick Commerce/E-Commerce Ads Operations (Gurugram)
🏢 AUK Commerce Tech
📍 Gurugram