About the role

Were hiring a CPG Subject Matter Expert on behalf of a fast-scaling, venture-backed company that builds production-grade agentic AI for Fortune 500 enterprises across CPG, Banking, MedTech, and Industrial. CPG is one of their flagship verticals, spanning the highest-leverage commercial workflows: brand planning, revenue growth management, trade promotion optimisation, demand forecasting, and category strategy.

This is a founding seat in their CPG practice. Youll be the domain authority who turns billion-dollar CPG commercial problems into AI that moves client PL - the translator between the clients brand room and the engineering team.

What youll do

Client development and proposal building

- Ramp across CPG problem spaces: brand planning, RGM, trade promotion optimisation, demand forecasting, category strategy, commercial planning
- Lead discovery workshops and stakeholder conversations across Marketing, Brand, RGM, Commercial, Category, and Finance
- Diagnose the real business problem behind the stated requirement, structure it analytically, and co-author proposals

Business-to-technology translation

- Act as the interface between the clients business teams and the data scientists, AI engineers, and product teams
- Convert commercial problems - forecast bias, marketing ROI, promotion lift, share erosion, seasonal volatility, category cannibalisation - into structured analytical and AI problem definitions
- Review model outputs and agent behaviour for commercial soundness; flag outputs that are technically correct but commercially impractical
- Define KPIs, acceptance criteria, and success metrics; support deployment and adoption post-launch

Building the practice

- Develop CPG playbooks, benchmarks, and frameworks that scale across engagements




- Contribute to the library of CPG bottleneck patterns and domain ontologies
- Identify cross-sell and expansion opportunities within active accounts

What were looking for (required)

- 4 8 years experience, with 3+ inside a top-10 global CPG company (Unilever, PG, Reckitt, Mondelez, Kraft Heinz, Nestl , Colgate-Palmolive, JJ, Haleon, Kenvue, GSK Consumer Health, or equivalent)
- Substantive experience in one or more of: Brand Planning, Category Strategy, RGM, Category Sales, Trade Marketing, or Commercial Strategy
- Hands-on with a mature household brand (cleaning, hygiene, personal care, food) or a seasonal healthcare/OTC brand (cough cold, allergy, pain relief)
- Proven ability to lead senior client-facing stakeholder conversations independently
- Strong analytical rigour: MMM outputs, elasticity coefficients, forecast accuracy metrics, PL mechanics
- High autonomy - able to take a broad problem and build a framework with limited guidance

Strongly preferred

- Consulting background (McKinsey, Bain, BCG, Deloitte SO, Kearney, or a boutique CPG consultancy) plus in-house CPG operating experience
- Exposure to analytics platforms, MMM tools, or RGM software
- Experience across emerging and developed markets; India plus one of US, UK, Europe, or China is ideal

Why join

- Systems that run in production and impact client PL, with full visibility to client leadership
- A founding role shaping how the CPG vertical is built and scaled, working directly with the founders
- In the room with client C-suite from day one, with a explicit path to practice leadership

Disclaimer : This job posting has been aggregated from external source. Role details, content, and availability are subject to change. Applicants are advised to confirm the latest information directly on the company website before applying.

📌 CPG Subject Matter Expert (India)
🏢 Growqai
📍 India