We are seeking a Senior Manager CRO & Digital Experience to drive conversion growth and enhance digital customer experiences across eCommerce platforms such as Magento/Adobe Commerce and Shopify Plus across web, PWA, and mobile apps. The role focuses on leveraging data, experimentation, UX strategy, and marketing technology to optimize customer journeys and deliver measurable results for retail and eCommerce brands. The ideal candidate should combine analytical thinking, UX understanding, and a growth mindset to build high-performing digital experiences.
Key Responsibilities:
- Develop and execute end-to-end CRO strategies to improve conversion rate, AOV, and overall revenue.
- Lead the UI/UX team to design data-driven, conversion-focused digital experiences.
- Optimize customer journeys across website, mobile, and app to reduce friction and improve engagement
- Manage experimentation programs including A/B testing, personalization, and performance analysis.
- Utilize analytics tools and martech platforms to derive insights and drive optimization decisions.
- Work closely with development, marketing,
and content teams to enhance performance and user experience.
- Advise clients on CRO strategy and digital growth initiatives backed by data and experimentation.
- Drive measurable business outcomes such as conversion growth, revenue per visitor, and reduced cart abandonment.
Required Skills & Qualifications:
- 7-10 years experience in CRO, UX, or digital optimization
- Proven leadership in eCommerce growth environments
- Solid retail and category understanding
- Deep knowledge of buyer psychology & behavioral science
- Experience managing UI/UX & analytics teams
- Strong presentation & enterprise client-facing capabilities