Executive - Marketing (Bengaluru)

Executive - Marketing (Bengaluru)

07 Aug
|
Rhea Healthcare
|
Bengaluru

07 Aug

Rhea Healthcare

Bengaluru

Website Management

- Create new pages and update existing website content across all properties.
- Maintain content accuracy, formatting, and consistency.
- Manage URL redirections when pages are moved, removed, or restructured.
- Support regular content updates and website maintenance activities.Doctor Profile Management
- Create, update, review, and remove doctor profiles.
- Update doctor details including qualifications, specialties, images, OPD timings, consultation details, and location information.
- Optimise doctor profile pages for SEO and local search visibility.
- Coordinate with unit SPOCs and internal teams for profile changes.SEO and Content Optimisation.
- Perform on-page SEO for doctor profiles, location pages, service pages, blogs, and other website pages.
- Conduct keyword research for current and existing pages.
- Optimise meta titles, meta descriptions, headings, URLs and slugs, image alt text, FAQs, and internal linking.
- Implement and maintain schema markup wherever applicable.
- Publish and update blogs, service pages, location pages, and other content according to the content calendar.
- Ensure all content follows SEO best practices and brand guidelines.

Technical SEO

- Monitor website health using Google Search Console, SEMrush, Screaming Frog, GA4, or similar tools.
- Identify and report crawl,



indexing, broken link, redirection, sitemap, canonical, and other technical SEO issues.
- Coordinate with development, IT, or agency teams to resolve technical issues.
- Support regular technical SEO audits and follow up on fixes.

Forms and Website Validation.

- Test and validate enquiry forms across all web properties.
- Ensure form submissions are captured properly.
- Report and coordinate fixes for form or lead-flow issues.

YouTube SEO

- Create SEO-friendly titles and descriptions for doctor videos and healthcare video content.
- Optimise video descriptions with relevant keywords, doctor details, location context, and suitable calls to action.

New Website and Project SEO Support

- Support SEO planning and implementation for new web projects.
- Conduct keyword research, content planning, and URL or slug planning.
- Implement on-page SEO, FAQs, schema markup, and internal linking.
- Coordinate doctor integration and website content setup.

Stakeholder Coordination

- Coordinate with unit SPOCs, doctors’ teams, content, design, development, IT, and external partners.
- Track website updates, doctor profile changes, technical fixes, and SEO tasks to ensure timely completion.

📌 Executive - Marketing (Bengaluru)
🏢 Rhea Healthcare
📍 Bengaluru

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