07 Aug
|
TeamLease
|
Bengaluru
07 Aug
TeamLease
Bengaluru
About TeamLease (https://group.teamlease.com)
TeamLease Services is one of Indias leading human resource companies offering a range of
solutions to 3500+ employers for their hiring, productivity and scale challenges. A Fortune India 500
company listed on the NSE & BSE, Teamlease has hired 17 lac people over the last 17 years and has
2 lac+ open jobs everyday. One of Indias fastest growing employers, Teamlease also operates
Indias first Vocational University and Indias fastest growing PPP National Apprenticeship Program.
The company offers solutions to large, medium and small clients across the 3Es of employment (1.5
lac+ employees), employability (2 lac+ students) and Ease-of-doing Business (1000+ employers).
About TeamLease Staffing (https://group.teamlease.com/services/staffing-solutions/)
The Indian staffing industry has grown to an extraordinary level, especially in the area of being a third-
party payroll service provider. Staffing solutions in India has shown much activity with the growth of
business & commerce and is poised to make a giant leap in the coming years. The staffing industry in
India essentially provides a platform for recognized employment, work choice, reasonable
compensation, annual beneits, and health perks for the temporary workforce.
About the role
Role Title:
Outbound Marketing Specialist
Business:
Staffing
Sales
Sub-Department/Function:
Location:
Bangalore
AVP
Reporting to:
Role:
The Outbound Marketing Specialist will be responsible for planning and executing targeted
outreach programs to create engagement and generate qualified opportunities for the enterprise
business. The role focuses on Account-Based Marketing (ABM) on LinkedIn, multi-channel
outreach, and high-quality communication to engage decision-makers in priority accounts.
Key Responsibilities:
Conduct prospect and account research to identify stakeholders, personalise outreach,
and refine target account lists (prospecting the suspects).
Research on target companies and buyer personas, monitoring news, triggers, and
developments to perform timely outreach.
Plan and execute ABM campaigns on emails and LinkedIn for defined target accounts
and buyer personas to drive meetings and nurture interest.
Run multi-channel outreach (email, call, LinkedIn) to drive event invitations, follow-ups,
and engagement for physical events, webinars, podcasts and campaigns.
Collaborate with content/marketing teams to adapt case studies, decks, and event
assets for outbound use (email copy, LinkedIn messages, call scripts).
Work closely with business development teams to align outreach messaging, targeting,
and follow-up processes.
Track outreach performance, maintain accurate records in the CRM, and recommend
improvements based on data.
Required experience and skills:
24 years of experience in outbound marketing or demand generation in a B2B
environment.
Solid understanding of ABM, outbound funnels, and prospecting best practices.
Strong written and verbal communication skills, with the ability to write concise,
personalised outreach messages.
Hands-on experience with LinkedIn, email outreach tools, and CRM platforms.
📌 Outbound Marketing Specialist (Bengaluru)
🏢 TeamLease
📍 Bengaluru