We're Hiring | Assistant Manager Digital Marketing (Mall)

Are you passionate about creating impactful digital campaigns that drive footfall and customer engagement? Join Bailey Square Mall, Patna and be part of a dynamic marketing team shaping memorable shopping experiences through cutting-edge digital strategies.

Location: Bailey Square Mall, Patna
Position: Assistant Manager – Digital Marketing
CTC: Best in Industry
Experience: 5–6 Years

Key Responsibilities:

Develop and execute digital marketing campaigns to increase mall footfall and brand awareness
Manage social media platforms including Instagram, Facebook, LinkedIn & YouTube
Plan and optimize paid campaigns on Google Ads, Meta Ads & YouTube
Create engaging content including reels, videos, blogs, stories, and promotional creatives
Coordinate with creative agencies, photographers, videographers, and designers
Manage website updates, SEO, and Google Analytics reporting




Execute influencer marketing campaigns and community engagement initiatives
Drive CRM campaigns through Email, SMS & WhatsApp marketing
Promote mall events, festivals, exhibitions, concerts, and retail activations digitally
Analyze campaign performance and prepare weekly/monthly marketing reports

Preferred Candidate Profile:

MBA/PGDM in Marketing, Digital Marketing, Mass Communication, or equivalent
5–6 years of Digital Marketing experience
Minimum 2–3 years in Shopping Malls, Retail, Hospitality, Lifestyle, or Commercial Real Estate
Hands-on experience with Google Ads, Meta Ads Manager, Google Analytics, SEO & Social Media Marketing
Strong understanding of influencer marketing, CRM campaigns, and performance marketing
Excellent communication, creativity, and analytical skills
Immediate joiners will be preferred

📌 Digital Marketing Analyst (Patna)
🏢 Ics Realty
📍 Patna