Role Summary

The Senior Sales Associate is responsible for converting qualified leads into long-term customers,

driving revenue growth, and managing key client relationships. This role involves direct client

interaction, achieving sales targets, mentoring junior team members, and contributing to business

expansion.

Key Responsibilities
Lead Conversion & Business Development
Convert marketing-qualified leads into long-term customers.
Engage with prospects via calls, meetings, and in office visits.
Follow up on leads from telemarketing and exhibitions.
Analyze customer demand and propose long-term opportunities.
Identify and develop new business opportunities.
Sales Target Achievement
Achieve monthly sales targets (tonnage and revenue).
Maintain target gross margins.
Drive growth from new and existing customers.
Increase share of business from key accounts.
Client Relationship Management
Build robust relationships with decision-makers.
Conduct regular client visits.
Ensure customer satisfaction and repeat business.
Maintain long-term engagement with clients.
Team Development & Mentorship
Train junior sales executives on communication, product, and industry knowledge.
Monitor team performance and provide feedback.




Support team in client visits and closures.
Sales Operations & Coordination
Maintain sales trackers and lead systems.
Participate in operations meetings.
Coordinate with internal teams.
Credit & Collection Management
Conduct credit analysis of clients.
Ensure timely payment follow-ups.
Manage receivables.
Self-Development & Market Awareness
Enhance product and industry knowledge.
Research market opportunities.
Identify value-added solutions.

Key Performance Indicators (KPIs)
Business Development & Growth: Acquire recent clients and achieve 25% growth.
Revenue: Achieve minimum 60 tons/month and 25% growth.
Collections: Ensure timely payment recovery.
Reporting: Maintain accurate trackers and compliance.

Required Skills & Competencies
Strong sales and negotiation skills
Excellent communication abilities
Customer relationship management
Team leadership
Analytical thinking

Preferred Qualifications
Bachelor’s degree in Business or related field
Experience in B2B/industrial sales
Proven sales track record

Pay: ₹30,000.00 - ₹50,000.00 per month

Benefits:
Provident Fund

Work Location: In person

📌 Senior Sales Associate Bengaluru (India)
🏢 Metalco Extrusions Global
📍 India