Deputy Marketing Manager

Experience: 3 to 5 years

Location: IND Gurgaon - Signature Towers B

Skills: analytical skills, strategic thinking, presentation skills, project management, cross-functional teamwork, MS Office, SAP, CRM

Job Description Summary
The Deputy Marketing Manager (DMM) supports the execution of marketing strategies to drive growth for the Peripheral Vascular (PV) portfolio across India & South Asia. The role focuses on market development, product launch support, demand generation, clinical marketing, and field enablement. This position is suited for a high‑potential marketer with 3–5 years of experience seeking expanded strategic and operational responsibilities in a fast‑growing, clinically complex category.
Job Description
JOB DESCRIPTION — Deputy Marketing Manager (Peripheral Vascular)
India – South Asia | BDI Peripheral Vascular Business
Position Summary
The Deputy Marketing Manager (DMM) supports the execution of marketing strategies to drive growth for the Peripheral Vascular (PV) portfolio across India & South Asia. The role focuses on market development, product launch support, demand generation, clinical marketing, and field enablement. This position is suited for a high‑potential marketer with 3–5 years of experience seeking expanded strategic and operational responsibilities in a fast‑growing, clinically complex category.
Key Responsibilities
Marketing Strategy & Portfolio Support
Support annual marketing plans, therapy growth strategies, and portfolio performance tracking.
Conduct market analysis, competitor mapping, and opportunity sizing.
Product Launch & Clinical Marketing
Assist in launch planning, messaging development, training content, and post‑launch tracking.
Develop clinical materials, product collaterals, case studies,



and therapy education tools.
Demand Generation & Field Support
Execute marketing campaigns, workshops, CMEs, and customer‑facing programs.
Create field enablement tools (selling aids, objection handling, competitive briefs).
KOL Engagement & Market Development Support
KOL identification, scientific events, advisory boards, and Centers of Excellence initiatives.
Coordinate clinician engagement and therapy awareness programs.
Insights, Analytics & CRM
Analyze sales data, funnel metrics, and campaign effectiveness.
Maintain marketing dashboards, trackers, and CRM‑based insights.
Cross‑Functional Collaboration
Work with Sales, Medical Affairs, Supply Chain, Operations, Finance, and Channel Teams for seamless execution.
Support channel partners with marketing materials and product information.
Compliance & Documentation
Ensure adherence to healthcare compliance and internal approval processes.
Maintain accurate documentation of marketing activities and budgets.
Qualifications
Education
Bachelor’s degree or Graduate MBA in Marketing preferred.
Experience
3–5 years of marketing experience in medical devices, healthcare, diagnostics, or life sciences.
Exposure to product launches, field support, and clinician engagement preferred.
Skills & Competencies
Strong analytical and strategic thinking abilities.
Excellent communication and presentation skills.
Strength in project management, execution, and cross-functional teamwork.
Proficiency in MS Office (Word, Excel, PowerPoint); exposure to SAP/CRM preferred.
High learning agility and ability to work in a matrix setting.
Willingness to travel for field programs and customer events.
Required Skills
Optional Skills
Primary Work Location
IND Gurgaon - Signature Towers B
Additional Locations
Work Shift

📌 Deputy Marketing Manager (Gurugram)
🏢 BD
📍 Gurugram