A CRM (Customer Relationship Management) Manager builds, maintains, and nurtures profitable relationships with clients to improve satisfaction and loyalty. They manage the CRM system, analyze customer data to identify trends, create targeted campaigns, and liaise between sales, marketing, and customers to enhance the customer journey and maximize retention.Key ResponsibilitiesRelationship Management: Building and nurturing profitable relationships with key customers, ensuring exceptional service, and resolving conflicts.CRM System Administration: Managing and updating CRM software, maintaining data integrity, and creating, tracking, and analyzing campaigns.Customer Analysis: Analyzing data to identify customer demands, pain points, and opportunities for upselling or cross-selling.Sales/Marketing Alignment: Liaising between marketing, sales, and operations to streamline communication and improve lead conversion.Performance Reporting: Creating reports on customer feedback, system usage, and retention metrics
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