Social Media Management

- Manage Facebook, Instagram, LinkedIn, X (Twitter), YouTube, and other social media platforms.
- Create and schedule engaging posts, reels, stories, and short-form videos.
- Develop monthly content calendars.
- Monitor comments, messages, and audience engagement.
- Track performance and prepare monthly reports.

Google Ads

- Plan, create, and optimize Google Ads campaigns.
- Manage Search, Display, Performance Max, and YouTube campaigns.
- Perform keyword research and competitor analysis.
- Monitor conversions, CPC, CTR, and ROI.
- Improve campaign performance through continuous optimization.

Meta Ads

- Create and manage Facebook & Instagram advertising campaigns.
- Generate leads, website traffic, sales, and brand awareness campaigns.
- Configure Pixel, Events, Custom Audiences, and Lookalike Audiences.
- Perform A/B testing for creatives and audiences.
- Optimize campaigns to reduce CPL and improve ROAS.

Graphic Design & Creative Editing

- Design social media posters, banners, and promotional creatives.
- Edit marketing materials using Canva, Adobe Photoshop, or similar tools.
- Maintain brand consistency across all creatives.

Video Editing

- Edit Instagram Reels, YouTube Shorts, and promotional videos.
- Add captions, transitions, motion graphics,



music, and effects.
- Optimize videos for different social media platforms.
- Experience with CapCut, VN Editor, Premiere Pro, Final Cut Pro, or similar software is preferred.

AI Tools

- Use AI tools to improve content creation and marketing productivity.
- Generate creative ideas, captions, scripts, and ad copies using AI.
- Create AI-generated images and marketing assets.
- Utilize AI-powered video editing and automation tools.

Required Skills

- 1+ year of experience in Digital Marketing or Social Media Management.
- Strong knowledge of Meta Ads Manager.
- Hands-on experience with Google Ads.
- Good understanding of social media algorithms and trends.
- Experience in Canva, Photoshop, or similar design tools.
- Experience in video editing software.
- Familiarity with AI tools such as ChatGPT, Claude, Gemini, Midjourney, Canva AI, CapCut AI, or similar platforms.
- Basic understanding of SEO and Google Analytics is a plus.
- Robust communication and creative thinking skills.
- Ability to manage multiple projects and meet deadlines.

Pay: ₹25,000.00 - ₹35,000.00 per month

Benefits:

- Flexible schedule

Work Location: In person

📌 Social Media Marketing Executive (India)
🏢 CodingExpo Technology Pvt.Ltd
📍 India